Data Protection

Data Protection

Privacy Policy

Table of Contents

Introduction and overview

We have written this data protection declaration (version 03.01.2023-312387269) in order to provide you with the General Data Protection Regulation (EU) 2016/679 and applicable national laws to explain which personal data (data for short) we as the controller – and the processors commissioned by us (e.g. providers) – process, will process in the future and what lawful options you have. The terms used are gender-neutral.
In short: We inform you comprehensively about data that we process about you.

Privacy statements usually sound very technical and use legal jargon. This data protection declaration, on the other hand, is intended to describe the most important things as simply and transparently as possible. As far as transparency is conducive, technical terms are explained in a reader-friendly way and links to further information are provided. Graphics representations  are also displayed for better understanding. We are thus informing you in clear and simple language that we only process personal data in the course of our business activities if there is a corresponding legal basis. This is certainly not possible if you make the most concise, unclear and legal-technical statements possible, as they are often standard on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative and maybe you find some information that you didn’t know.
If you still have questions, we would like to ask you to contact the responsible person named below or in the imprint, to follow the links provided and to look at further information on third-party websites. Our contact details can of course also be found in the  imprint.

Application area

This data protection declaration applies to all personal data processed by us in the company and to all personal data that companies commissioned by us (processors) process. By personal data we mean information within the meaning of Article 4 No. 1 GDPR such as a person’s name, e-mail address and postal address. The processing of personal data ensures that we can offer and bill our services and products, whether online or offline. The scope of this privacy policy includes:

  • all online presences (websites, online shops) that we operate
  • Social media presence and email communication
  • mobile apps for smartphones and other devices

In short: The data protection declaration applies to all areas in which personal data is processed in a structured manner in the company via the channels mentioned. If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.

In the following data protection declaration, we provide you with transparent information on the legal principles and regulations, i.e. the legal basis of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of April 27, 2016. You can of course read this EU General Data Protection Regulation online on EUR-Lex, the gateway to the EU -Right, under https://eur- lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679.

We only process your data if at least one of the following conditions applies:

  1. Consent (Article 6 Paragraph 1 lit. a GDPR): You have given us your consent to process data for a specific purpose. An example would be storing the data you entered on a contact form.
  2. Contract (Article 6 Paragraph 1 lit. b GDPR): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a sales contract with you, we need personal information in advance.
  3. Legal obligation (Article 6 paragraph 1 lit. c GDPR): If we are subject to a legal obligation, we process your data. For example, we are required by law to keep invoices for accounting purposes. These usually contain personal data.
  4. Legitimate interests (Article 6 paragraph 1 lit. f GDPR): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to be able to operate our website securely and economically. This processing is therefore a legitimate interest.

Other conditions such as the perception of recordings in the public interest and the exercise of official authority as well as the protection of vital interests do not usually apply to us. If such a legal basis should be relevant, it will be shown at the appropriate place.

In addition to the EU regulation, national laws also apply:

  • In Austria, this is the federal law for the protection of natural persons with regard to the processing of personal data ( Data Protection Act), short DSG.
  • In Germany, the Federal Data Protection Act applies, in shortBDSG.

If other regional or national laws apply, we will inform you about them in the following sections.

Contact data of the person responsible

If you have any questions about data protection or the processing of personal data, you will find the contact details of the person or body responsible below:
CS&S electronic GmbH
Harry Sievers
Kommstraße 20, 52428 Jülich, Germany

Authorized representative: Harry Sievers
Email: moc.cinortcelessc@sreveish
Telephone: +49-2151-649-1256
Imprint: https://www.csselectronic.com/imprint/

Contact details of the data protection officer

You will find the contact details of the data protection officer below:

CS&S electronic GmbH
Harry Sievers
Kommstraße 20
52428 Jülich
Germany

Email: moc.cinortcelessc@sreveish
Telephone: +49-2151-649-1256

Storage period

The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products is a general criterion for us. This means that we delete personal data as soon as the reason for the data processing no longer exists. In some cases, we are legally obliged to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.

If you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as quickly as possible and provided there is no obligation to store them.

We will inform you below about the specific duration of the respective data processing, provided that we have further information on this.

Rights according to the General Data Protection Regulation

According to Articles 13, 14 GDPR, we inform you about the following rights to which you are entitled so that data is processed fairly and transparently:

  • According to Article 15 GDPR, you have a right to information as to whether we are processing your data. If this is the case, you have the right to receive a copy of the data and to be informed of the following information:
    • for what purpose we carry out the processing;
    • the categories, i.e. the types of data that are processed;
    • who receives this data and if the data is transferred to third countries, how security can be guaranteed;
    • how long the data is stored;
    • the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
    • that you can complain to a supervisory authority (links to these authorities can be found below);
    • the origin of the data if we did not collect it from you;
    • whether profiling is carried out, i.e. whether data is automatically evaluated in order to get a personal profile of you.
  • According to Article 16 GDPR you have the right to correct the data, which means that we have to correct data if you find errors.
  • According to Article 17 GDPR, you have the right to erasure (“right to be forgotten”), which specifically means that you can request the erasure of your data.
  • According to Article 18 GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it further.
  • According to Article 20 GDPR, you have the right to data portability, which means that we can provide you with your data in a common format upon request.
  • According to Article 21 GDPR, you have a right of objection, which, after enforcement, will result in a change in processing.
    • If the processing of your data is based on Article 6 Paragraph 1 lit. e (public interest, exercise of official authority) or Article 6 Paragraph 1 lit. f (legitimate interest), you can object object to the processing. We will then check as quickly as possible whether we can legally comply with this objection.
    • If data is used for direct advertising, you can object to this type of data processing at any time. We may no longer use your data for direct marketing after this.
    • If data is used to operate profiling, you can object to this type of data processing at any time. We may no longer use your data for profiling after this.
  • According to Article 22 GDPR, you may have the right not to be subject to a decision based solely on automated processing (e.g. profiling).
  • According to Article 77 GDPR you have the right to lodge a complaint. This means that you can complain to the data protection authority at any time if you believe that the processing of personal data violates the GDPR.

In short: You have rights – do not hesitate to contact the responsible person listed above!

If you believe that the processing of your data violates data protection law or your data protection rights have been violated in any other way, you can complain to the supervisory authority. For Austria, this is the data protection authority, whose website can be found at https://www.dsb.gv.at/. In Germany there is a data protection officer for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI). The following local data protection authority is responsible for our company:

Nordrhein-Westfalen data protection authority

Data protection: Your rights
State Commissioner for Data Protection: Bettina Gayk
Address: Kavalleriestrasse 2-4, 40213 Düsseldorf
Phone: 02 11/384 24-0
Email address: poststelle@ldi.nrw.de
Website: https://www.ldi.nrw. en/

Security of data processing

In order to protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymise personal data. In this way, we make it as difficult as possible for third parties to infer personal information from our data.

Article 25 GDPR speaks here of “data protection through technology design and through data protection-friendly default settings” and means that you always think about security with both software (e.g. forms) and hardware (e.g. access to the server room) and take appropriate measures. If necessary, we will go into specific measures below.

TLS encryption with https

TLS, encryption and https all sound very technical and they are. We use HTTPS (the Hypertext Transfer Protocol Secure stands for “secure hypertext transfer protocol”) to transmit data securely on the Internet.
This means that the complete transmission of all data from your browser to our web server is secured – nobody can “eavesdropping”.

We have introduced an additional layer of security and comply with data protection by design (Article 25 paragraph 1 GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognize the use of this data transfer protection by the small lock symbol in the top left of the browser, to the left of the Internet address (e.g. examplepage.de) and using the https scheme (instead of http) as part of our Internet address.
If you want to know more about encryption, we recommend searching Google for “Hypertext Transfer Protocol Secure wiki” to get good links to further information.

Communication

Communication Summary
👥 Affected: Anyone who communicates with us by phone, email or online form
📓 Processed data: e.g. B. Telephone number, name, e-mail address, entered form data. More details can be found under the type of contact used
🤝 Purpose: handling communication with customers, business partners, etc.
📅 Duration of storage: Duration of the business case and the legal regulations
⚖ ️ Legal bases: Article 6(1)(a) GDPR (consent), Article 6(1)(b) GDPR (contract), Article 6(1)(f) GDPR (legitimate interests)

If you contact us and communicate by phone, email or online form, personal data may be processed.

The data will be processed for the handling and processing of your question and the associated business transaction. The data is stored for as long as the law requires.

Persons Affected

All those who seek contact with us via the communication channels provided by us are affected by the processes mentioned.

Phone

If you call us, the call data will be stored pseudonymised on the respective end device and with the telecommunications provider used. In addition, data such as name and telephone number can then be sent by e-mail and saved to answer enquiries. The data will be deleted as soon as the business case has ended and legal requirements allow it.

Email

If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,…) and data is stored on the e-mail server. The data will be deleted as soon as the business case has ended and legal requirements allow it.

Online forms

If you communicate with us using an online form, data will be stored on our web server and, if necessary, forwarded to an e-mail address from us. The data will be deleted as soon as the business case has ended and legal requirements allow it.

Legal basis

The processing of the data is based on the following legal bases:

  • Article 6 Paragraph 1 lit. a GDPR (consent): You give us your consent to store your data and to continue to use it for business purposes;
  • Article 6 Paragraph 1 lit. b GDPR (contract): There is a need to fulfill a contract with you or a processor such as e.g. B. the telephone provider or we need the data for pre-contractual activities, such. B. the preparation of an offer;
  • Article 6 Paragraph 1 lit. f GDPR (legitimate interests): We want to conduct customer inquiries and business communication in a professional framework. These are certain technical facilities such. B. e-mail programs, exchange servers and mobile phone operators are necessary in order to be able to communicate efficiently.

Order processing contract (AVV)

In this section we would like to explain what a data processing agreement is and why it is needed. Because the word “order processing contract” is quite a tongue twister, we will often only use the acronym AVV here in the text. Like most companies, we do not work alone, but also use the services of other companies or individuals ourselves.  By involving different companies or service providers, it may be that we  pass on personal data for processing. These partners then act as processors with whom we conclude a contract, the so-called data processing contract (AVV). The most important thing for you to know is that the processing of your personal data takes place exclusively according to our instructions and must be regulated by the GCU.

Who are processors?

As a company and website owner, we are responsible for all data that we process from you. In addition to those responsible, there may also be so-called processors. This includes any company or person who processes personal data on our behalf. More precisely and according to the GDPR definition: any natural or legal person, authority, institution or other body that processes personal data on our behalf is considered a processor. Processors can therefore be service providers such as hosting or cloud providers, payment or newsletter providers or large companies such as Google or Microsoft.

To make the terminology easier to understand, here is an overview of the three roles in the GDPR:

Person affected (you as a customer or prospect) → Responsible person (we as a company and client) → Processor (service providers such as web hosts or cloud providers)

Content of an order processing contract

As already mentioned above, we have concluded an AVV with our partners who act as processors. First and foremost, it states that the processor processes the data to be processed exclusively in accordance with the GDPR. The contract must be concluded in writing, although in this context the electronic conclusion of the contract is also considered “in writing”. The processing of personal data only takes place on the basis of the contract. The contract must include:

  • Binding to us as the controller
  • Obligations and rights of the controller
  • Data subject categories
  • Type of personal data
  • Type and purpose of data processing
  • Object and duration of data processing
  • Place of data processing

Furthermore, the contract contains all the obligations of the processor. The most important obligations are:

  • measures to ensure data security
  • to take possible technical and organizational measures to protect the rights of the data subject
  • maintain a data processing directory
  • to cooperate with the data protection supervisory authority upon request
  • perform a risk analysis in relation to the personal data received
  • Sub-processors may only be commissioned with the written consent of the person responsible

You can find out what such an AVV looks like under https://www.wko.at/service/wirtschaftsrecht-gewerberecht/eu-dsgvo-exemplary-contract-order-processing.html. A sample contract is presented here.

Cookies

Cookies Summary
👥 Affected: Visitors to the website
🤝 Purpose: depending on the specific cookie. More details can be found below or from the manufacturer of the software that sets the cookie.
📓 Processed data: Depending on the cookie used. More details can be found below or from the manufacturer of the software that sets the cookie.
📅 Storage duration: depending on the respective cookie, can vary from hours to years
⚖ ️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit.f GDPR (legitimate interests)

What are cookies?

Our website uses HTTP cookies to store user-specific data.
Below we explain what cookies are and why they are used so that you can better understand the following data protection declaration.

Whenever you surf the Internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other areas of application. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, which is basically the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data from you, such as language or personal page settings. When you visit our site again, your browser transmits the “user-related” information back to our site. Thanks to cookies, our website knows who you are and offers you the settings you are used to. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

The following graphic shows a possible interaction between a web browser such as Chrome and the web server. The web browser requests a website and receives a cookie from the server, which the browser uses again as soon as another page is requested.

HTTP cookie interaction between browser and web server
Translations: Meanings of the terms from the figure above
Browser wie z.B. Chrome
oder Firefox mit der man
sich Websites ansieht
Browser such as Chrome or Fiefox used to view websites

Browser fordert eine Webseite an
Browser requests a web page

Webserver der Website
Web server of the website

Webserver liefert die Website und ein Cookie
Web server provides the website and a cookie

Websiteinhalt
Webpage content of the website

Browser fordert noch eine Seite der Website an
Browser requests another page of the website

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, since each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other “pests”. Cookies also cannot access information on your PC.

Cookie data can look like this:

Name: _ga
Value: GA1.2.1326744211.152312387269-9
Purpose: Differentiation of website visitors
Expiry date: after 2 years

A browser should be able to support these minimum sizes:

  • At least 4096 bytes per cookie
  • At least 50 cookies per domain
  • At least 3000 total cookies

What types of cookies are there?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the data protection declaration. At this point we would like to briefly explain the different types of HTTP cookies.

There are 4 types of cookies:

Strictly necessary cookies
These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed if a user puts a product in the shopping cart, then continues surfing on other pages and only goes to the checkout later. These cookies do not delete the shopping cart, even if the user closes their browser window.

Appropriate cookies
These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies are also used to measure the loading time and behavior of the website in different browsers.

Targeting Cookies
These cookies ensure a better user experience. For example, entered locations, font sizes or form data are saved.

Advertising cookies
These cookies are also called targeting cookies. They are used to provide the user with individually tailored advertising. This can be very useful, but also very annoying.

Usually, when you visit a website for the first time, you will be asked which of these types of cookies you would like to allow. And of course this decision is also saved in a cookie.

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265, the Internet Engineering Task Force (IETF) Request for Comments called “HTTP State Management Mechanism”.

Purpose of processing via cookies

The purpose ultimately depends on the particular cookie. More details can be found below or from the manufacturer of the software that sets the cookie.

What data is processed?

Cookies are little helpers for many different tasks. Unfortunately, it is not possible to generalize which data is stored in cookies, but we will inform you about the processed or stored data in the context of the following data protection declaration.

Storage time of cookies

The storage period depends on the respective cookie and is specified below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.

You can also influence the storage period yourself. You can manually delete all cookies at any time via your browser (see also “Right of objection” below). Furthermore, cookies that are based on consent will be deleted at the latest after you withdraw your consent, whereby the legality of storage remains unaffected up to that point.

Right to object – how can I delete cookies?

You decide for yourself how and whether you want to use cookies. Regardless of which service or website the cookies come from, you always have the option of deleting, deactivating or only partially allowing cookies. For example, you can block third-party cookies but allow all other cookies.

If you want to know which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete cookies in Chrome , activate and manage

Safari: Managing cookies and site data with Safari

Firefox: Managing cookies and site data with Mozilla Firefox

Internet Explorer: Delete and manage cookies

Microsoft Edge: Deleting and managing cookies

Opera: How do I remove items from my browsing history?

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow the cookie or not. The procedure differs depending on the browser. It is best to look for the instructions in Google with the search term “Delete cookies Chrome” or “Deactivate cookies Chrome” in the case of a Chrome browser.

Legal basis

The so-called “cookie guidelines” have been in place since 2009. It states that the storage of cookies requires your consent (Article 6 (1) (a) GDPR). Within the EU countries, however, there are still very different reactions to these directives. In Austria, however, this directive was implemented in Section 96 (3) of the Telecommunications Act (TKG). In Germany, the cookie guidelines have not been implemented as national law. Instead, this guideline was largely implemented in Section 15 (3) of the Telemedia Act (TMG).

For absolutely necessary cookies, even if no consent has been given, there are legitimate interests (Article 6 Para. 1 lit. f DSGVO), which in most cases are of an economic nature are. We want to offer visitors a pleasant user experience on our website and for this purpose certain cookies are often strictly necessary.

Insofar as non-essential cookies are used, this will only happen with your consent. The legal basis in this respect is Article 6 (1) (a) GDPR.

In the following sections you will be informed in more detail about the use of cookies if the software used uses cookies.

Website building blocks

Website Builders Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as technical usage information such as browser activity, clickstream activity, session heat maps and contact details, IP address or your geographic location. More details can be found below in this data protection declaration and in the data protection declaration of the providers.
📅 Storage duration: depends on the provider
⚖️ Legal basis: Article 6 (1) (f) GDPR (legitimate interests), Article 6 (1) (a) GDPR (consent)

What are website building blocks?

We use a modular website system for our website. Modular systems are special forms of a content management system (CMS). With a modular system, website operators can create a website very easily and without any programming knowledge. In many cases, web hosts also offer modular systems. By using a modular system, your personal data can also be collected, stored and processed. In this data protection text we give you general information about data processing by modular systems. You can find more information in the data protection declarations of the provider.

Why do we use a website building block sytem for our website?

The greatest advantage of a modular system is its ease of use. We want to offer you a clear, simple and well-arranged website that we can easily operate and maintain ourselves – without external support. A modular system now offers many helpful functions that we can use even without programming knowledge. This enables us to design our website according to our wishes and offer you an informative and pleasant time on our website.

What data is stored by a modular system?

Which data is stored exactly depends of course on the website building block system used. Each provider processes and collects different data from the website visitor. However, technical usage information such as the operating system, browser, screen resolution, language and keyboard settings, hosting provider and the date of your website visit are usually collected. Tracking data (e.g. browser activity, clickstream activities, session heat maps, etc.) can also be processed. In addition, personal data can also be recorded and stored. This is mostly contact information such as email address, telephone number (if you have provided it), IP address and geographic location data. You can find out exactly which data is stored in the data protection declaration of the provider.

How long and where is the data stored?

We will inform you below about the duration of the data processing in connection with the modular website system used, provided that we have further information on this. You will find detailed information about this in the provider’s data protection declaration. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. It may be that the provider stores your data according to their own specifications, over which we have no influence.

Right to object

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact those responsible for the modular website system used at any time. Contact details can be found either in our data protection declaration or on the website of the relevant provider.

You can delete, disable or manage cookies that providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that not all functions may then work as usual.

Legal basis

We have a legitimate interest in using a modular website system to optimize our online service and present it in an efficient and user-friendly way for you. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use the modular system if you have given your consent.

Insofar as the processing of data is not absolutely necessary for the operation of the website, the data will only be processed on the basis of your consent. This applies in particular to tracking activities. In this respect, the legal basis is Article 6 (1) (a) GDPR.

With this data protection declaration, we have brought you closer to the most important general information about data processing. If you want to find out more about this, you will find further information – if available – in the following section or in the data protection declaration of the provider.

WordPress.com Privacy Policy

We use WordPress.com, a website construction kit, for our website. Service provider is the American company Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA.

WordPress.com also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing. WordPress.com sets session cookie named _wpfuuid.

WordPress.com uses standard contractual clauses approved by the EU Commission (= Art. 46 Para 2 and 3 GDPR). These clauses oblige WordPress.com to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en” target=”_blank” rel=”noopener”> https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en.

You can find out more about the data processed by using WordPress.com in the data protection declaration at https://automattic.com/de/privacy/.

Application for a job

Application data summary
👥 Affected: Users who apply for a job with us
🤝 Purpose: Handling an application process
📓 Processed data: name, address, contact details, e-mail address, telephone number, proof of qualification (certificates), any special category data.
📅 Storage period: if the application is successful, until the end of the employment relationship. Otherwise, the data will be deleted after the application process or, with your consent, stored for a certain period of time.
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), legitimate interest (Article 6 (1) (f) GDPR), Article 6 (1) (b) GDPR (contract), Article 9 (1) 2 letter a. GDPR (Special Category Processing)

What is application data?

You can apply for a job in our company by e-mail, online form or using a recruiting tool. All data that we receive and process from you as part of an application is considered application data. In doing so, you always disclose personal data such as name, date of birth, address and telephone number.

Why do we process application data?

We process your data so that we can conduct a proper selection process in relation to the advertised position. We are also happy to keep your application documents in our application archive. Because it often happens that a cooperation does not work for the advertised position for a variety of reasons, but we are impressed by you and your application and can very well imagine future cooperation. If you give us your consent, we will archive your documents so that we can easily contact you for future tasks in our company.

We guarantee that we will handle your data with particular care and only process your data within the legal framework. Even within our company, your data will only be forwarded to people who are directly involved with your application. In short: your data is safe with us!

What data is processed?

If you apply to us by e-mail, for example, we will of course also receive personal data, as mentioned above. Even the e-mail address is part of the personal data. In the course of an application process, however, only the data that is relevant to our decision as to whether we want to welcome you to our team or not is processed.

The exact data that is processed depends primarily on the job posting. In most cases, however, it is a question of names, date of birth, contact details and proof of qualifications. If you submit the application via an online form, the data will be passed on to us in encrypted form. If you send us the application by e-mail, this encryption will not take place. We can therefore not assume any responsibility for the way of transmission. However, once the data is on our servers, we are responsible for the lawful handling of your data.

During an application process, in addition to the data mentioned above, information about your health or your ethnic origin may also be requested so that we and you can exercise rights in relation to labor law, social security and social protection and at the same time comply with the corresponding obligations. This data is data of special categories.

Here is a list of possible data that we receive from you and process:

  • Name
  • Contact address
  • Email address
  • phone number
  • Birthday
  • Information from cover letter and CV
  • Proof of qualifications (e.g.) certificates
  • Special category data (e.g. ethnic origin, health data, religious beliefs)
  • Usage data (websites visited, access data, etc.)
  • Metadata (IP address, device information)

How long is the data stored?

If we accept you as a team member in our company, your data will be processed for the purpose of the employment relationship and will be stored with us at least until the end of the employment relationship. All application documents will then go into your employee file.

If we do not offer you the job, if you reject our offer or withdraw your application, we can use your data up to 6 months after the end of the application process due to our legitimate interest (Article 6 Para. 1 lit. f GDPR). store. After that, both your electronic data and all data from physical application documents will be completely deleted or destroyed. We keep your data, for example, so that we can still answer any questions or so that we can present evidence of the application in the event of a legal dispute. If a legal dispute is looming and we may still need the data after the 6 months have expired, we will only delete the data when there is no longer any reason to keep it. If there are legal storage obligations to be met, we must store the data for longer than 6 months.

Furthermore, we can keep your data longer if you have given your special consent. We do that, for example, if we can well imagine working with you in the future. Then it is helpful to have your data archived so that you can be reached easily. In this case, the data goes into our pool of applicants. Of course, you can revoke your consent to the longer storage of your data at any time. If you do not withdraw your consent and do not give new consent, your data will be deleted after 2 years at the latest.

Legal basis

The legal basis for the processing of your data is Article 6 Paragraph 1 Letter a GDPR (consent), Article 6 Paragraph 1 Letter b GDPR (contract or pre-contractual measures), Article 6 Paragraph 1 Letter f GDPR (legitimate interests)  and Article 9 Paragraph 2 Letter a. DSGVO (processing of special categories).

If we include you in our application tool, this is done on the basis of your consent (Article 6 (1) (a) GDPR). We would like to point out that your consent to our application pool is voluntary, has no influence on the application process and you have the option of revoking your consent at any time. The lawfulness of the processing up to the point of revocation remains unaffected.

In the case of protection of vital interests, data processing is carried out in accordance with Article 9 Paragraph 2 Letter c. GDPR. For the purposes of health care, occupational medicine, medical diagnostics, for care or treatment in the health or social area or for the administration of systems and services in the health or social area, the processing of personal data takes place in accordance with Article 9 Para. 2 lit. H. GDPR. If you voluntarily provide data of the special categories, the processing takes place on the basis of Article 9 Paragraph 2 lit. GDPR.

Customer data

Customer Data Summary
👥 Affected: Customers or business and contractual partners
🤝 Purpose: Provision of the contractually or pre-contractually agreed services including associated communication
📓 Data processed: name, address, contact details, email address, telephone number, payment information (such as invoices and bank details), contract data (such as duration and subject matter of the contract), IP address, order data< br> 📅 Storage period: the data will be deleted as soon as they are no longer required for our business purposes and there is no legal obligation to retain them.
⚖ ️ Legal bases: Legitimate interest (Article 6 Para. 1 lit. f GDPR), contract (Article 6 Para. 1 lit. b GDPR)

What is customer data?

So that we can offer our service or our contractual services, we also process data from our customers and business partners. This data always includes personal data. Customer data is all information that is processed on the basis of a contractual or pre-contractual cooperation in order to be able to provide the services offered. Customer data is therefore all information that we collect and process about our customers.

Why do we process customer data?

There are many reasons why we collect and process customer data. The main one is that we simply need different data to provide our services. Sometimes your e-mail address is enough here, but if you purchase a product or service, for example, we also need data such as name, address, bank details or contract data. We subsequently also use the data for marketing and sales optimization so that we can improve our overall service for our customers. Another important point is our customer service, which is always very important to us. We want you to be able to contact us at any time with questions about our offers and for this we need at least your e-mail address.

What data is processed?

The exact data that is stored can only be shown here using categories. This always depends on which services you receive from us. In some cases, you only give us your e-mail address so that we can, for example, contact you or answer your questions. In other cases, you purchase a product or service from us and for this we need significantly more information, such as your contact details, payment details and contract details.

Here is a list of possible data that we receive from you and process:

  • Name
  • Contact address
  • Email address
  • phone number
  • Birthday
  • Payment data (invoices, bank details, payment history, etc.)
  • Contract data (duration, content)
  • Usage data (websites visited, access data, etc.)
  • Metadata (IP address, device information)

How long is the data stored?

As soon as we no longer need the customer data to fulfill our contractual obligations and our purposes and the data is also no longer necessary for possible warranty and liability obligations, we will delete the corresponding customer data. This is the case, for example, when a business contract ends. Thereafter, the limitation period is usually 3 years, although longer periods are possible in individual cases. Of course, we also comply with the statutory retention requirements. Your customer data will certainly not be passed on to third parties unless you have given your explicit consent.

Legal basis

The legal basis for the processing of your data is Article 6 Paragraph 1 Letter a GDPR (consent), Article 6 Paragraph 1 Letter b GDPR (contract or pre-contractual measures), Article 6 Paragraph 1 Letter f GDPR (legitimate interests)  and in special cases (e.g. medical services) Article 9 (2) a. DSGVO (processing of special categories).

In the case of protection of vital interests, data processing is carried out in accordance with Article 9 Paragraph 2 Letter c. GDPR. For the purposes of health care, occupational medicine, medical diagnostics, for care or treatment in the health or social area or for the administration of systems and services in the health or social area, the processing of personal data takes place in accordance with Article 9 Para. 2 lit. H. GDPR. If you voluntarily provide data of the special categories, the processing takes place on the basis of Article 9 Paragraph 2 lit. GDPR.

Web hosting introduction

Web Hosting Summary
👥 Affected: Visitors to the website
🤝 Purpose: professional website hosting and operation security
📓 Processed data: IP address, time of website visit, browser used and other data. More details can be found below or from the web hosting provider used.
📅 Duration of storage: depends on the respective provider, but usually 2 weeks
⚖ ️ Legal basis: Article 6 Para. 1 lit.f GDPR (legitimate interests)

What is web hosting?

When you visit websites today, certain information – including personal data – is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By the way, by website we mean the entirety of all web pages on a domain, ie everything from the start page (home page) to the very last sub-page (like this one). By domain we mean, for example, example.de or example.com.

If you want to view a website on a computer, tablet, or smartphone, you use a program called a web browser to do so. You probably know a few web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox, and Apple Safari. We call it browser or web browser for short.

To view the website, the browser needs to connect to another computer where the website’s code is stored: the web server. The operation of a web server is a complicated and time-consuming task, which is why this is usually taken on by professional providers, the providers. These offer web hosting and thus ensure reliable and error-free storage of website data. A lot of technical terms, but please stay tuned, it gets even better!

When the browser on your computer (desktop, laptop, tablet or smartphone) connects and during data transmission to and from the web server, personal data may be processed. On the one hand, your computer stores data, on the other hand, the web server also has to store data for a period of time in order to ensure proper operation.

A picture says more than a thousand words, so the following graphic shows the interaction between the browser, the Internet and the hosting provider.

Browser and web server

Translations: Meanings of the terms from the figure above
Ihr Browser (z.B. Chrome)
auf Ihrem Computer, mit
dem Sie unsere Website
über das Internet besuchen.
Your browser (e.g. Chrome) on your computer with which you visit our website via the Internet.

das Internet
the internet

Webserver bei unserem
Provider, der unsere
Website zur Verfügung stellt
und Daten zu Ihren Besuch
eine gewisse Zeit lang speichert
Web server at our provider who makes our website available and saves data about your visit for a while.

Why do we process personal data?

The purposes of data processing are:

  1. Professional website hosting and operation security
  2. to maintain operational and IT security
  3. Anonymous evaluation of access behavior to improve our offer and, if necessary, for criminal prosecution or the pursuit of claims

What data is processed?

Even while you are visiting our website, our web server, which is the computer on which this website is stored, usually automatically saves data such as

  • the complete internet address (URL) of the accessed website
  • Browser and browser version (e.g. Chrome 87)
  • the operating system used (e.g. Windows 10)
  • the address (URL) of the previously visited page (referrer URL) (e.g. https://www.beispielquellsite.de/came from there/)
  • the hostname and IP address of the device being accessed from (e.g. COMPUTERNAME and 194.23.43.121)
  • Date and time
  • in files, the so-called web server log files

How long is data stored?

As a rule, the above data is stored for two weeks and then automatically deleted. We do not pass on this data, but we cannot rule out that this data will be viewed by authorities in the event of illegal behavior.

In short: Your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not pass on your data without your consent !

Legal basis

The lawfulness of the processing of personal data in the context of web hosting results from Article 6 Paragraph 1 lit present it in a safe and user-friendly way and to be able to track attacks and claims from this if necessary.

There is usually a contract between us and the hosting provider for order processing in accordance with Article 28 f. GDPR, which ensures compliance with data protection and guarantees data security.

Web Analytics Introduction

Web Analytics Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Evaluation of visitor information to optimize the website.
📓 Data processed: Access statistics, which includes data such as access locations, device data, access duration and time, navigation behavior, click behavior and IP addresses. More details can be found in the web analytics tool used.
📅 Duration of storage: depends on the web analytics tool used
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is web analytics?

We use software on our website to evaluate the behavior of website visitors, referred to as web analytics or web analysis. In doing so, data is collected, which the respective analytical tool provider (also called tracking tool) stores, manages and processes. With the help of the data, analyzes of user behavior on our website are made and made available to us as the website operator. In addition, most tools offer various test options. For example, we can test which offers or content are best received by our visitors. For this we show you two different offers for a limited period of time. After the test (so-called A/B test), we know which product or content our website visitors find more interesting. For such test procedures, as well as for other analytics procedures, user profiles can also be created and the data stored in cookies.

Why do we run web analytics?

With our website, we have a clear goal in mind: we want to deliver the best web offer on the market for our industry. In order to achieve this goal, on the one hand we want to offer the best and most interesting offer and on the other hand we want to make sure that you feel completely comfortable on our website. With the help of web analysis tools, we can take a closer look at the behavior of our website visitors and then improve our website for you and us accordingly. For example, we can see how old our visitors are on average, where they come from, when our website is visited the most or which content or products are particularly popular. All this information helps us to optimize the website and thus adapt it to your needs, interests and wishes.

What data is processed?

The exact data that is stored naturally depends on the analysis tools used. As a rule, however, what is stored is, for example, what content you view on our website, which buttons or links you click on, when you call up a page, which browser you use, which device (PC, tablet, smartphone, etc.) you use Visit the website or what computer system you are using. If you agree that location data may also be collected, these can also be processed by the web analysis tool provider.

Your IP address will also be saved. According to the General Data Protection Regulation (GDPR), IP addresses are personal data. However, your IP address is usually stored in pseudonymised form (i.e. in an unrecognizable and shortened form). For the purposes of testing, web analysis and web optimization, no direct data such as your name, age, address or e-mail address is stored. All of this data, if collected, is stored pseudonymised. This way you cannot be identified as a person.

The following example shows how Google Analytics works as an example for client-based web tracking with Java Script code.

Schematic data flow for Google Analytics

Translations: Meanings of the terms from the figure above
Websitebesucher
lädt Webseite in Browser auf
seinem Gerät und speichert
Cookies
Website visitor loads website in browser on his device and saves cookies

Webmaster
sieht Statistiken in Google
Analytcs und kann damit
das Webangebot
optimieren
Webmaster sees Statistics in Google Analytics and can use it to optimize the website offers

Die Website
löst JavaScript aus welches
mit Google und den Cookies
kommuniziert
The website triggers JavaScript which communicates with Google and the cookies

das Internet
the internet

Google Analytics Server
speichert Daten zur
weiteren Verwendung im
Google Analytics Konto
Google Analytics Server stores data for further use in the Google analytics account

How long the respective data is stored always depends on the provider. Some cookies only store data for a few minutes or until you leave the website, other cookies can store data for several years.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, such as in the case of accounting, this storage period can also be exceeded.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Legal basis

The use of web analytics requires your consent, which we have obtained with our cookie popup. According to Article 6 Paragraph 1 lit. a GDPR (consent), this consent provides the legal basis for the processing of personal data as it occurs when it is collected by web analytics tools can, dar.

In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors and thus improving our offer technically and economically. With the help of web analytics, we can identify errors on the website, identify attacks and improve profitability. The legal basis for this is Article 6 Paragraph 1 lit. f GDPR (legitimate interests). However, we only use the tools if you have given your consent.

Because web analytics tools use cookies, we also recommend that you read our general privacy policy on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.

Information on special web analytics tools, if available, can be found in the following sections.

WP Statistics privacy policy

We use the analysis plugin WP Statistics on our website. This plugin was developed by Veronalabs (5460 W Main St, Verona, NY 13478, United States), an American software company. With this plugin we receive simple statistics on how you as a user use our website. In this data protection declaration we go into more detail about the analysis tool and show you which data is stored where and for how long.

What is WP Statistics?

This plugin is analysis software specially developed for websites that use the WordPress content management system use. WordPress helps us to easily edit our website even without any coding knowledge. For example, WP Statistics can collect data about how long you stay on our website, which subpages you visit, how many visitors are on the website or from which website you came to us. No cookies are set by WP Statistics and you cannot be identified as a person through the data collected.

Why do we use WP Statistics?

With the help of WP Statistics we get simple statistics that help us to make our website even more interesting and better for you. Our website and the content, products and/or services offered on it should meet your requirements and wishes as well as possible. Of course, in order to achieve this goal, we also need to know where to make improvements and changes. The statistics obtained help us to get one step closer to this goal.

What data is stored by WP Statistics?

WP Statistics does not set any cookies and the data collected is only used to create anonymous statistics on the use of our website. WP Statistics also anonymizes your IP address. You cannot be identified as a person.

Visitor data (so-called Visitos´Data) are collected by WP Statistics when your web browser connects to our web server. This data is stored in our database on our server. This includes, for example:

  • the address (URL) of the accessed website
  • Browser and browser version
  • the operating system used
  • the address (URL) of the previously visited page (referrer URL)
  • the hostname and IP address of the device from which access is being made
  • date and time
  • Country/City Information
  • Number of visitors coming from a search engine
  • Duration of Website visit
  • Clicks on the website

The data will not be shared or sold.

How long and where is the data stored?

All data is stored locally on our web server. The data is stored on our web server until it is no longer required for the purposes listed above.

How can I delete my data or prevent data storage?

You have the right to information, correction or deletion and restriction of the processing of your personal data at any time. You can also revoke your consent to the processing of data at any time.

We have now given you the most important information about data processing by WP Statistics. Because the plugin does not use cookies and the data for statistical evaluation is stored locally on the web server, your data is handled very carefully here. If you want to learn more about WP Statistics, you should check out the company’s privacy policy at https://wp-statistics.com/privacy-and-policy/.

Messenger & Communication Introduction

Messenger & Communication Privacy Statement Summary
👥 Affected: Visitors to the website
🤝 Purpose: Contact requests and general communications between us and you
📓 Processed data: Data such as name, address, e-mail address, telephone number, general content data, IP address if applicable
You can find more details on this under the respective tools used.
📅 Storage duration: depends on the messenger & Communication functions
⚖️ Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests), Article 6 paragraph 1 sentence 1 letter b. GDPR (contractual or pre-contractual obligations)

What are Messenger & Communication functions?

On our website we offer various options (e.g. messenger and chat functions, online or contact forms, e-mail, telephone) to communicate with us. Your data will also be processed and stored insofar as it is necessary to answer your inquiry and our subsequent measures.

In addition to classic means of communication such as e-mail, contact forms or telephone, we also use chats or messengers. The most commonly used messenger function at the moment is WhatsApp, but of course there are many different providers who offer messenger functions especially for websites. If content is end-to-end encrypted, this will be indicated in the individual data protection texts or in the data protection declaration of the respective provider. End-to-end encryption means nothing other than that the content of a message is not visible to the provider itself. However, information about your device, location settings and other technical data can still be processed and stored.

Why do we use Messenger & Communication functions?

Communicating with you is very important to us. After all, we want to talk to you and answer all possible questions about our service in the best possible way. Well-functioning communication is an important part of our service. With the practical messenger & You can always choose the communication functions you like best. In exceptional cases, however, it can also happen that we do not answer certain questions via chat or messenger. This is the case when it comes to internal contractual matters, for example. Here we recommend other communication options such as e-mail or telephone.

We generally assume that we remain responsible under data protection law, even if we use the services of a social media platform. However, the European Court of Justice has decided that in certain cases the operator of the social media platform can be jointly responsible with us within the meaning of Art. 26 DSGVO. If this is the case, we will point this out separately and work on the basis of a relevant agreement. The essence of the agreement is reproduced below for the platform concerned.

Please note that when using our built-in elements, your data may also be processed outside the European Union, since many providers, such as Facebook Messenger or WhatsApp, are American companies. This may make it less easy for you to claim or enforce your rights in relation to your personal data.

What data is processed?

Exactly which data is stored and processed depends on the respective provider of the messenger & communication functions. Basically, it is data such as name, address, telephone number, e-mail address and content data such as all information that you enter in a contact form. In most cases, information about your device and the IP address is also stored. Data transmitted via a Messenger & Communication function are collected, are also stored on the servers of the providers.

If you want to know exactly which data is stored and processed by the respective providers and how you can object to the data processing, you should carefully read the respective data protection declaration of the company.

How long is data stored?

How long the data is processed and stored depends primarily on the tools we use. Below you can find out more about the data processing of the individual tools. The data protection declarations of the providers usually state exactly which data is stored and processed for how long. In principle, personal data is only processed for as long as is necessary to provide our services. When data is stored in cookies, the storage period varies greatly. The data can be deleted immediately after leaving a website, but they can also be stored for several years. Therefore, you should look at each individual cookie in detail if you want to know more about data storage. In most cases you will also find informative information about the individual cookies in the data protection declarations of the individual providers.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser. For more information, see the Consent section.

Since Messenger & Communication functions cookies can be used, we also recommend our general data protection declaration on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.

Legal basis

If you have consented to data from you being processed by integrated messenger & communication functions can be processed and stored, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). We process your request and manage your data within the framework of contractual or pre-contractual relationships in order to fulfill our pre-contractual and contractual obligations or to answer inquiries. The basis for this is Art. 6 paragraph 1 sentence 1 letter b. GDPR. In principle, if you have given your consent, your data will also be processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f DSGVO) in quick and good communication with you or others stored and processed by customers and business partners.

Signal Messenger Privacy Policy

We use the messenger service Signal Messenger on our website. Service provider is the American company Signal Messenger LLC, 650 Castro Street, Suite 120-223 Mountain View, CA 94041, USA.

Signal also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Signal uses standard contractual clauses approved by the EU Commission (= Art. 46 Paragaphs 2 and 3 GDPR). These clauses oblige Signal to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

To learn more about the data processed using Signal, see the Privacy Policy at https://signal.org/legal/.

Threema Privacy Policy

We use the instant messenger Threema. The service provider is the Swiss company Threema GmbH, Churerstrasse 82, 8808 Pfäffikon SZ, Switzerland. Although Switzerland is outside the scope of the GDPR, the company expressly states that it will mandatory to comply with EU Regulation 2016/679 in accordance with the GDPR.

Although Switzerland is outside the scope of the GDPR, the company expressly states that it will mandatory to comply with EU Regulation 2016/679 in accordance with the GDPR.

The European Commission has also decided on the basis of Art. 45 Para. 1 GDPR that Switzerland offers a level of protection comparable to the standard of the GDPR.

You can consult the EU decision on the following European Union publication page: https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32000D0518.

You can find out more about the data processed by using Threema in the data protection declaration at https://threema.ch/de/privacy.

WhatsApp Privacy Policy

We use the WhatsApp instant messaging service on our website if you expressly request this at your own request. The service provider is the American company WhatsApp Inc., a subsidiary of Meta Platforms Inc. WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland is responsible for Europe.

WhatsApp also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transmission to the USA. This can be associated with various risks for the legality and security of data processing.

WhatsApp uses so-called standard contractual clauses (= Art. 46 Para. 2 and 3 DSGVO). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also complies with European data protection standards when it is transferred to and stored in third countries (e.g. the USA). Through these clauses, WhatsApp undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. The decision and the corresponding standard contractual clauses can be found here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de.

For information on WhatsApp data transfer that complies with the Standard Contractual Clauses, see https://www.whatsapp.com/legal/business-data-transfer-addendum-20210927.

You can find more information about the data processed through the use of WhatsApp in the data protection declaration at https://www .whatsapp.com/privacy.

Social Media Introduction

Social Media Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Presentation and optimization of our service, contact with visitors, interested parties, etc., advertising
📓 Data processed: Data such as phone numbers, email addresses, contact details, user behavior data, information about your device and your IP address.
More details can be found in the respective social media tool used.
📅 Duration of storage: depends on the social media platforms used
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is social media?

In addition to our website, we are also active on various social media platforms. Data from users can be processed so that we can specifically address users who are interested in us via the social networks. In addition, elements of a social media platform may also be embedded directly into our website. This is the case, for example, if you click on a so-called social button on our website and are forwarded directly to our social media presence. So-called social media or social media refers to websites and apps through which registered members can produce content, exchange content openly or in certain groups and network with other members.

Why do we use social media?

For years, social media platforms have been where people communicate and connect online. With our social media appearances, we can bring our products and services closer to interested parties. The social media elements embedded on our website help you to be able to switch to our social media content quickly and without complications.

Data protection: social media
The data that is stored and processed as a result of your use of a social media channel is primarily intended to be able to carry out web analyses. The aim of these analyzes is to be able to develop more precise and personal marketing and advertising strategies. Depending on your behavior on a social media platform, the evaluated data can be used to draw appropriate conclusions about your interests and so-called user profiles can be created. It is also possible for the platforms to present you with customized advertisements. In most cases, cookies are set in your browser for this purpose, which store data on your usage behavior.

We generally assume that we remain responsible under data protection law, even if we use the services of a social media platform. However, the European Court of Justice has decided that in certain cases the operator of the social media platform can be jointly responsible with us within the meaning of Article 26 DSGVO. If this is the case, we will point this out separately and work on the basis of a relevant agreement. The essence of the agreement is then reproduced below for the platform concerned.

Please note that when using the social media platforms or our built-in elements, your data may also be processed outside the European Union, as many social media channels, such as Facebook or Twitter, are American companies. This may make it less easy for you to claim or enforce your rights in relation to your personal data.

What data is processed?

Exactly which data is stored and processed depends on the respective provider of the social media platform. But usually it is data such as telephone numbers, e-mail addresses, data that you enter in a contact form, user data such as which buttons you click, who you like or follow, when you visited which pages, information about your device and your IP address. Most of this data is stored in cookies. Especially if you have a profile on the visited social media channel and are logged in, data can be linked to your profile.

All data collected via a social media platform is also stored on the providers’ servers. This means that only the providers have access to the data and can give you the right information or make changes.

If you want to know exactly what data is stored and processed by the social media providers and how you can object to data processing, you should read the company’s data protection declaration carefully. Even if you have questions about data storage and data processing or want to assert corresponding rights, we recommend that you contact the provider directly.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. For example, the social media platform Facebook stores data until it is no longer needed for its own purposes. Customer data that is compared with your own user data will be deleted within two days. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, such as in the case of accounting, this storage period can also be exceeded.

Right to object

You also have the right and the ability to revoke your consent to the use of cookies or third-party providers such as embedded social media elements at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Since cookies can be used with social media tools, we also recommend our general data protection declaration on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.

Legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 para. 1 lit . a GDPR). In principle, if you have given your consent, your data will also be processed on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in quick and good communication with you or others stored and processed by customers and business partners. However, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

You can find information on specific social media platforms – if available – in the following sections.

Social media plug-in Shariff Wrapper

On our website we offer you the option of using so-called “social media buttons”. To protect your data, we rely on the “Shariff” solution for implementation. As a result, these buttons are only integrated on our site as static graphics that contain a link to the corresponding website of the provider. By clicking on the graphic, you will be forwarded to the website of the respective provider, just as it works with normal links. Only when you access the provider’s website does it receive information about you, such as your IP address. If you do not click on the button graphics, no data exchange takes place. Information about the collection and use of your data in the social networks can be found in the respective terms of use of the respective providers. You can find more information about the plugin and the Shariff solution at  https://de.wordpress.org/plugins/shariff/ and https://www.heise.de/hintergrund/Ein-Shariff-fuer-mehr-Datenschutz-2467514.html.

Facebook privacy policy

Facebook Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: data such as customer data, user behavior data, information about your device and your IP address.
More details can be found below in the data protection declaration.
📅 Storage period: until the data is no longer useful for Facebook’s purposes
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What are Facebook tools?

We use selected Facebook tools on our website. Facebook is a social media network of the company Meta Platforms Inc. or for the European area of the company Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. These tools allow us to offer you and people who are interested in our products and services the best possible offer.

If data is collected and forwarded from you via our embedded Facebook elements or via our Facebook page (fan page), both we and Facebook Ireland Ltd. responsible for. Facebook is solely responsible for the further processing of this data . Our joint commitments have also been set out in a publicly available agreement at https://www.facebook.com/legal/controller_addendum anchored. This states, for example, that we must clearly inform you about the use of Facebook tools on our site. Furthermore, we are also responsible for ensuring that the tools are securely integrated into our website in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of Facebook products, for example. If you have any questions about data collection and data processing by Facebook, you can contact the company directly. If you address the question to us, we are obliged to forward it to Facebook.

In the following we give an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.

In addition to many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. But since the term is hardly known, we decided to just call them Facebook tools. These include:

  • Facebook Pixel
  • social plugins (such as the “Like” or “Share” button)
  • Facebook Login
  • Account Kit
  • APIs (programming interface)
  • SDKs (collection of programming tools)
  • Platform Integrations
  • Plugins
  • Codes
  • Specifications
  • Documentation
  • Technology and Services

Through these tools, Facebook expands its services and has the ability to obtain information about user activities outside of Facebook.

Why do we use Facebook tools on our website?

We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook ads) we can reach exactly these people. In order to be able to show users appropriate advertising, however, Facebook needs information about people’s wishes and needs. Information about user behavior (and contact details) is made available to the company on our website. As a result, Facebook collects better user data and can show interested people appropriate advertising about our products or services. The tools thus enable tailor-made advertising campaigns on Facebook.

Facebook calls data about your behavior on our website “event data”. These are also used for measurement and analysis services. Facebook can thus create “campaign reports” on our behalf about the effect of our advertising campaigns. Furthermore, through analyzes we get a better insight into how you use our services, website or products. As a result, we use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.

What data is stored by Facebook tools?

By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.

Facebook uses this information to match the data with the data it has about you (if you are a Facebook member). Before customer data is transmitted to Facebook, so-called “hashing” takes place. This means that a data set of any size is transformed into a character string. This is also used to encrypt data.

In addition to the contact details, “event data” is also transmitted. “Event data” means the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. “Event data” may also be linked to contact information. This allows Facebook to offer better personalized advertising. After the matching process already mentioned, Facebook deletes the contact data.

In order to be able to deliver advertisements in an optimized manner, Facebook only uses the event data if it has been combined with other data (which was collected by Facebook in another way). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transmitted to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, a different number of cookies will be created in your browser. In the descriptions of the individual Facebook tools, we go into more detail about individual Facebook cookies. You can also find general information about the use of Facebook cookies at https://www.facebook.com/policies/cookies.

How long and where is the data stored?

Basically, Facebook stores data until it is no longer required for its own services and Facebook products. Facebook has servers all over the world where its data is stored. However, customer data will be deleted within 48 hours after it has been compared with your own user data.

How can I delete my data or prevent data storage?

According to the General Data Protection Regulation, you have the right to information, correction, transferability and deletion of your data.

The data will only be completely deleted if you completely delete your Facebook account. How to delete your Facebook account:

1) Click Settings on the right side of Facebook.

2) Then click on “Your Facebook Information” in the left column.

3) Now click “Deactivation and Deletion”.

4) Now select “Delete account” and then click on “Next and delete account”

5) Enter your password, click Next, and then click Delete Account

The data that Facebook receives via our site is stored, among other things, via cookies (e.g. in the case of social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on which browser you use, this works in different ways. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. So you can decide for each individual cookie whether you allow it or not.

Legal basis

If you have agreed that your data can be processed and stored by integrated Facebook tools, this consent is the legal basis for data processing (Article 6 para. 1 lit. a GDPR). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed. However, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult Facebook’s privacy policy or cookie policy.

Facebook also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Facebook uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Facebook undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Facebook data processing terms, which correspond to the standard contractual clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing.

We hope we have given you the most important information about the use and data processing by the Facebook tools. If you want to learn more about how Facebook uses your data, we recommend the data guidelines at https://www.facebook.com/about/privacy/update.

Facebook Social Plugins Privacy Policy

So-called social plug-ins from Meta Platforms Inc. are installed on our website. You can recognize these buttons by the classic Facebook logo, such as the “Like” button (the hand with the thumb raised) or by a clear “Facebook plug-in” label. A social plugin is a small piece of Facebook that is integrated into our site. Each plugin has its own function. The most used features are the familiar “Like” and “Share” buttons.

The following social plug-ins are offered by Facebook:

  • “Save” button
  • Like button, share, send and quote
  • Page Plugin
  • Comments
  • Messenger Plugin
  • Embedded posts and video player
  • Groups Plugin

On https://developers.facebook.com/docs/plugins  you will receive more detailed information on how the individual plug-ins are used. On the one hand, we use the social plug-ins to offer you a better user experience on our site and, on the other hand, because Facebook can use them to optimize our advertisements.

If you have a Facebook account or https://www.facebook.com/  have visited before, Facebook has already set at least one cookie in your browser. In this case, your browser sends information to Facebook via this cookie as soon as you visit our site or interact with social plug-ins (e.g. the “Like” button).

The information received will be deleted or made anonymous within 90 days. According to Facebook, this data includes your IP address, which website you visited, the date, time and other information relating to your browser.

To prevent Facebook from collecting a lot of data during your visit to our website and connecting it to Facebook data, you must log out of Facebook while you are visiting the website.

If you are not logged into Facebook or do not have a Facebook account, your browser will send less information to Facebook because you have fewer Facebook cookies. Nevertheless, data such as your IP address or which website you visit can be transmitted to Facebook. We would like to expressly point out that we do not know the exact content of the data. However, based on our current state of knowledge, we try to inform you as much as possible about data processing. You can also see how Facebook uses the data in the company’s data policy at https://www.facebook.com/about/privacy/update Read more.

The following cookies are set in your browser as a minimum when you visit a website with social plug-ins from Facebook:

Name: dpr
Value: not specified
Purpose: This cookie is used to make the social plugins work on our website.
Expiry date: after session ends

Name: fr
Value: 0jieyh4312387269c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: The cookie is also necessary for the plug-ins to work properly.
Expiration date:: after 3 months

Note: These cookies were set after testing, even if you are not a Facebook member.

If you are logged in to Facebook, you can change your ad settings at https://www.facebook.com/adpreferences/advertisers/ yourself. If you are not a Facebook user, you can click https://www.youronlinechoices.com/de/praferenzmanagement/?tid=312387269 basically manage your usage-based online advertising. There you have the option of deactivating or activating providers.

If you want to learn more about Facebook’s privacy policy, we recommend the company’s own privacy policy at https://www.facebook.com/policy.php?tip=312387269.

Gravatar Privacy Policy

Gravatar Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: including your encrypted email address, IP address and URL of our server
More details can be found below in the data protection declaration.
📅 Duration of storage: in principle, the data is deleted when it is no longer useful for the provider’s services.
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is Gravatar?

We have integrated the Gravatar plug-in from Automattic Inc. (60 29th Street #343, San Francisco, CA 94110, USA) on our website. Among other things, Gravatar is automatically activated on all WordPress websites. The function enables user images (avatars) to be displayed in published articles or comments, provided that the corresponding e-mail address is www.gravatar.com.

This function sends data to Gravatar or Automattic Inc., stores it and processes it there. In this data protection declaration, we want to inform you about what data is involved, how the network uses this data and how you can manage or prevent data storage.

Gravatar basically stands for “Globally Recognized Avatar” and this means a globally available avatar (a user image) that is linked to the email address. Gravatar is the world’s leading provider of this service. As soon as a user enters the e-mail address on a website, which is also used by Gravatar under www.gravatar.com is registered, a previously stored image is automatically displayed together with a published post or comment.

Why do we use Gravatar on our website?

Anonymity on the Internet is often talked about. An avatar gives users a face to the commenting person. In addition, one is generally recognized more easily on the Internet and can thus build up a certain degree of awareness. Many users enjoy the advantages of such a user picture and also want to appear personally and authentically on the Internet. Of course, we want to give you the option of displaying your Gravatar on our website. We also like to see the faces of our commenting users. With the activated Gravatar function, we are also expanding our service on our website. After all, we want you to feel comfortable on our website and to get a comprehensive and interesting offer.

What data does Gravatar store?

For example, as soon as you publish a comment on a blog post that requires an email address, WordPress will check whether the email address is associated with an avatar on Gravatar. For this request, your e-mail address will be sent to the Gravatar or Automattic servers in encrypted or hashed form, including your IP address and our URL. This is how it is checked whether this email address is registered with Gravatar.

If this is the case, the image stored there (Gravatar) will be displayed together with the published comment. If you have registered an email address with Gravatar and comment on our website, further data will be transmitted to Gravatar, stored and processed. In addition to IP address and data on user behavior, this includes, for example, browser type, unique device ID, preferred language, data and time of page entry, operating system and information on the mobile network. Gravatar uses this information to improve its own services and offers and to get better insights into the use of its own service.

The following cookies are set by Automattic when a user uses an email address registered with Gravatar for a comment:

Name: gravatar
Value: 16b3191024acc05a238209d51ffcb92bdd710bd19312387269-7
Purpose: We could not find out any precise information about the cookie.
Expiry date: after 50 years

Name: is-logged-in
Value: 1312387269-1
Purpose: This cookie stores the information that the user is logged in via the registered email address.
Expiry date: after 50 years

How long and where is the data stored?

Automattic deletes the collected data when it is no longer used for its own services and the company is not legally obliged to keep the data. Web server logs such as IP address, browser type and operating system are deleted after approximately 30 days. Until then, Automattic uses the data to analyze the traffic on its own websites (e.g. all WordPress sites) and to fix any problems. The data is also stored on Automattic’s American servers.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. If you have registered with Gravatar with an email address, you can delete your account or email address there at any time.

Since an image is only displayed when using an e-mail address registered with Gravatar and data is thus transferred to Gravatar, you can also prevent the transfer of your data to Gravatar by using an e-mail that is not registered with Gravatar -Comment or write posts on our website.

You can manage, deactivate or delete possible cookies that are set during commenting in your browser. Please note that any comment functions will then no longer be fully available. Depending on which browser you use, managing cookies works a little differently. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

Legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 para. 1 lit . a GDPR). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

Gravatar also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Gravatar uses standard contractual clauses approved by the EU Commission (= Article 46 Paragraphs 2 and 3 GDPR). These clauses oblige Gravatar to comply with the EU data protection level when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de.

More details on the privacy policy and what data is collected by Gravatar and how can be found at https://automattic.com/privacy/, general information about Gravatar on http://de.gravatar.com/.

Instagram Privacy Policy

Instagram Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as user behavior data, information about your device and your IP address.
More details can be found below in the data protection declaration.
📅 Duration of storage: until Instagram no longer needs the data for its purposes
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is Instagram?

We have integrated Instagram functions on our website. Instagram is a social media platform operated by Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Meta Platforms Inc. since 2012 and is one of the Facebook products. Embedding Instagram content on our website is called embedding. This enables us to show you content such as buttons, photos or videos from Instagram directly on our website. If you call up web pages on our website that have an integrated Instagram function, data will be transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies as Facebook. Your data will thus be processed across all Facebook companies.

In the following we would like to give you a more detailed insight into why Instagram collects data, what data it is and how you can largely control the data processing. Because Instagram is owned by Meta Platforms Inc., we get our information from the Instagram policies on the one hand, but also from the Meta Privacy Policy on the other.

Instagram is one of the most popular social media networks in the world. Instagram combines the advantages of a blog with the advantages of audiovisual platforms such as YouTube or Vimeo. You can upload photos and short videos to “Insta” (as many users casually call the platform), edit them with various filters and also share them on other social networks. And if you don’t want to be active yourself, you can just follow other interesting users.

Why do we use Instagram on our website?

Instagram is the social media platform that has really taken off in recent years. And of course we also reacted to this boom. We want you to feel as comfortable as possible on our website. Therefore, a varied preparation of our content is a matter of course for us. The embedded Instagram functions allow us to enrich our content with helpful, funny or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected can also be useful for personalized advertising on Facebook. In this way, our advertisements only get to people who are really interested in our products or services.

Instagram also uses the collected data for measurement and analysis purposes. We get summarized statistics and thus more insight into your wishes and interests. It is important to note that these reports do not identify you personally.

What data does Instagram store?

When you come across one of our pages that has built-in Instagram features (such as Instagram images or plugins), your browser automatically connects to Instagram’s servers. Data is sent to Instagram, stored and processed. This is regardless of whether you have an Instagram account or not. This includes information about our website, about your computer, about purchases made, about advertisements that you see and how you use our offer. Furthermore, the date and time of your interaction with Instagram are also saved. If you have an Instagram account or are logged in, Instagram stores significantly more data about you.

Facebook distinguishes between customer data and event data. We assume that this is the case with Instagram as well. Customer data are, for example, name, address, telephone number and IP address. This customer data will only be transmitted to Instagram if it has been “hashed” beforehand. Hashing means converting a record into a string. This allows you to encrypt the contact data. In addition, the “event data” mentioned above are also transmitted. Facebook – and consequently also Instagram – understands “event data” to be data about your user behavior. It can also happen that contact data is combined with event data. The contact data collected will be compared with the data that Instagram already has from you.

The collected data is transmitted to Facebook via small text files (cookies), which are usually set in your browser. Depending on the Instagram functions used and whether you have an Instagram account yourself, different amounts of data are stored.

We assume that data processing on Instagram works in the same way as on Facebook. That means: if you have an Instagram account or www.instagram.com, Instagram has set at least one cookie. If this is the case, your browser sends information to Instagram via the cookie as soon as you come into contact with an Instagram function. This data will be deleted or made anonymous again after 90 days at the latest (after comparison). Although we have dealt intensively with Instagram’s data processing, we cannot say exactly which data Instagram collects and stores.

In the following we show you cookies that are set in your browser at least when you click on an Instagram function (such as a button or an Insta image). In our test, we assume that you do not have an Instagram account. Of course, if you are logged into Instagram, significantly more cookies will be set in your browser.

These cookies were used in our test:

Name: csrftoken
Value: “”
Purpose: This cookie is most likely set for security reasons to prevent falsification of requests. However, we were not able to find out more precisely.
Expiry date: after one year

Name: mid
Value: “”
Purpose: Instagram sets this cookie to optimize its own services and offers on and off Instagram. The cookie defines a unique user ID.
Expiry date: after the end of the session

Name: fbsr_312387269124024
Value: unspecified
Purpose: This cookie stores the log-in request for users of the Instagram app.
Expiry date: after the end of the session

Name: rur
Value: ATN
Purpose: This is an Instagram cookie that ensures functionality on Instagram.
Expiry date: after the end of the session

Name: urlgen
Value: “{”194.96.75.33”: 1901}:1iEtYv:Y833k2_UjKvXgYe312387269”
Purpose: This cookie is used for Instagram marketing purposes.
Expiry date: after the end of the session

Note: We cannot claim completeness here. Which cookies are set in the individual case depends on the embedded functions and your use of Instagram.

How long and where is the data stored?

Instagram shares the information it receives between the Facebook Companies with external partners and with people you connect with around the world. Data processing is carried out in compliance with our own data policy. For security reasons, among other things, your data is distributed across the world on Facebook servers. Most of these servers are located in the USA.

How can I delete my data or prevent data storage?

Thanks to the General Data Protection Regulation, you have the right to information, transferability, correction and deletion of your data. You can manage your data in the Instagram settings. If you want to completely erase your data on Instagram, you need to permanently delete your Instagram account.

And this is how the Instagram account deletion works:

First, open the Instagram app. On your profile page, go down and click on “Help Center”. You are now on the company’s website. On the webpage, click “Manage Account” and then click “Delete Your Account”.

If you delete your account entirely, Instagram will delete posts such as your photos and status updates. Information that other people have shared about you does not belong to your account and will therefore not be deleted.

As mentioned above, Instagram primarily stores your data via cookies. You can manage, deactivate or delete these cookies in your browser. Management always works a bit differently depending on your browser. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

Legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 para. 1 lit . a GDPR). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

Instagram and Facebook also process data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Facebook uses standard contractual clauses approved by the EU Commission (= Article 46 Paragraphs 2 and 3 GDPR). These clauses oblige Facebook to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de” target=”_blank” rel=”follow noopener”> https://germany.representation.ec.europa.eu/index_de.

We have tried to give you the most important information about data processing by Instagram. On https://help.instagram.com/519522125107875
you can learn more about Instagram’s data policies.

Pinterest Privacy Policy

Pinterest Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as user behavior data, information about your device, your IP address and search terms.
More details can be found below in the data protection declaration.
📅 Duration of storage: until Pinterest no longer needs the data for its purposes
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is Pinterest?

On our website we use buttons and widgets from the social media network Pinterest, owned by Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA. For the European area, the Irish company Pinterest Europe Ltd. (Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland) responsible for all data protection-related aspects.

Pinterest is a social network specializing in graphics or photographs. The name is made up of the two words “pin” and “interest”. Users can exchange information about various hobbies and interests via Pinterest and view the respective profiles with pictures openly or in defined groups.

Why do we use Pinterest?

Pinterest has been around for a few years now and this social media platform is still one of the most visited and valued platforms. Pinterest is particularly suitable for our industry because the platform is primarily known for beautiful and interesting pictures. That is why we are of course also represented on Pinterest and want to present our content appropriately away from our website. The data collected can also be used for advertising purposes, so that we can show advertising messages to precisely those people who are interested in our services or products.

What data does Pinterest process?

So-called log data can be saved. This includes information about your browser, IP address, the address of our website and the activities carried out on it (for example if you click the save or pin button), search histories, date and time of the request and cookie and device data. If you interact with an embedded Pinterest function, cookies that store various data can also be set in your browser. Most of the time, the above log data, language preferences and clickstream data are stored in cookies. Pinterest understands clickstream data as information about your website behavior.

If you have a Pinterest account yourself and are logged in, the information collected through our site may be added to your account and used for advertising purposes. If you interact with our integrated Pinterest functions, you will usually be redirected to the Pinterest page. Here you can see a sample selection of cookies that are then set in your browser.

Name: _auth
Value: 0
Purpose: The cookie is used for authentication. For example, it can store a value like your “username”. 
Expiry date: after one year

Name: _pinterest_referrer
Value: 1
Purpose: The cookie stores that you reached Pinterest via our website. So the URL of our website will be saved.
Expiry date: after session ends

Name: _pinterest_sess
Value: …9HRHZvVE0rQlUxdG89
Purpose: The cookie is used to log in to Pinterest and contains user IDs, authentication tokens and timestamps.
Expiry date: after one year

Name: _routing_id
Value: “8d850ddd-4fb8-499c-961c-77efae9d4065312387269-8”
Purpose: The cookie contains an assigned value that is used to identify a specific routing destination.
Expiry date: after one day

Name: cm_sub
Value: denied
Purpose: This cookie stores a user ID and timestamp.
Expiry date: after one year

Name: csrftoken
Value: 9e49145c82a93d34fd933b0fd8446165312387269-1
Purpose: This cookie is most likely set for security reasons to prevent falsification of requests. However, we were not able to find out more precisely.
Expiry date: after one year

Name: sessionFunnelEventLogged
Value: 1
Purpose: We have not yet been able to find out any further information on this cookie.
Expiry date: after one day

How long and where is the data stored?

Pinterest generally stores the data collected until they are no longer needed for the purposes of the company. As soon as data storage is no longer necessary, for example to comply with legal regulations, the data will either be deleted or made anonymous so that you can no longer be identified as a person. The data can also be stored on American servers.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers such as Pinterest at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Since cookies can be used for embedded Pinterest elements, we also recommend our general data protection declaration on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.

Legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 para. 1 lit . a GDPR). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed. However, we only use the tool if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

Pinterest also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Pinterest uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Pinterest undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de.

For more information about Pinterest’s Standard Contractual Clauses, see https://policy.pinterest.com/en/privacy-policy#section-residents-of-the-eea.

We have tried to give you the most important information about data processing by Pinterest. On https://policy.pinterest.com/de/privacy-policy you can Learn more about Pinterest’s data policies.

Twitter Privacy Policy

Twitter Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as user behavior data, information about your device and your IP address.
More details can be found below in the data protection declaration.
📅 Storage period: Twitter deletes data collected from other websites after 30 days at the latest
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is Twitter?

We have integrated functions from Twitter on our website. These are, for example, embedded tweets, timelines, buttons or hashtags. Twitter is a short message service and social media platform operated by Twitter Inc., One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland.

As far as we know, the mere integration of the Twitter function does not transfer any personal data or data about your web activities to Twitter in the European Economic Area and in Switzerland. Only when you interact with the Twitter functions, such as clicking on a button, can data be sent to Twitter, stored and processed there. We have no influence on this data processing and bear no responsibility. As part of this data protection declaration, we want to give you an overview of what data Twitter stores, what Twitter does with this data and how you can largely protect yourself from data transmission.

For some, Twitter is a news service, for others a social media platform and still others speak of a microblogging service. All of these terms have their place and mean more or less the same thing.

Both private individuals and companies use Twitter to communicate with interested people via short messages. Twitter only allows 280 characters per message. These messages are called “tweets”. Unlike Facebook, for example, the service does not focus on expanding a network for “friends”, but wants to be understood as a worldwide and open news platform. You can also have an anonymous account on Twitter and tweets can be deleted by the company on the one hand and by the users themselves on the other.

Why do we use Twitter on our website?

Like many other websites and companies, we try to offer our services and services through different channels and to communicate with our customers. Twitter, in particular, has become dear to us as a useful “small” news service. Again and again we tweet or retweet exciting, funny or interesting content. We realize that you cannot follow every channel separately. After all, you have other things to do as well. That is why we have also included Twitter functions on our website. You can experience our Twitter activity ‘on the spot’ or follow a direct link to our Twitter page. With the integration we want to strengthen our service and the user-friendliness on our website.

What data does Twitter store?

On some of our subpages you will find the built-in Twitter functions. If you interact with the Twitter content, such as clicking on a button, Twitter can collect and store data. Even if you don’t have a Twitter account yourself. Twitter calls this data “log data”. This includes demographic data, browser cookie IDs, your smartphone ID, hashed email addresses, and information about which pages you have visited on Twitter and what actions you have taken. Of course, Twitter stores more data if you have a Twitter account and are logged in. This storage is mostly done via cookies. Cookies are small text files that are usually set in your browser and transmit various information to Twitter.

We will now show you which cookies are set if you are not logged in to Twitter but visit a website with built-in Twitter functions. Please consider this list as an example. Under no circumstances can we guarantee completeness here, since the choice of cookies is constantly changing and depends on your individual actions with the Twitter content.

These cookies were used in our test:

Name: personalization_id
Value: “v1_cSJIsogU51SeE312387269”
Purpose: This cookie stores information about how you use the website and which advertisements may have brought you to Twitter.
Expiry date: after 2 years

Name: lang
Value: de
Purpose: This cookie saves your default or preferred language.
Expiry date: after session ends

Name: guest_id
Value: 312387269v1%3A157132626
Purpose: This cookie is set to identify you as a guest. 
Expiry date: after 2 years

Name: fm
Value: 0
Purpose: Unfortunately, we were not able to find out the purpose of use for this cookie.
Expiry date: after session ends

Name: external_referer
Value: 3123872692beTA0sf5lkMrlGt
Purpose: This cookie collects anonymous data, such as how often you visit Twitter and how long you visit Twitter.
Expiry date: After 6 days

Name: eu_cn
Value: 1
Purpose: This cookie stores user activity and is used for various advertising purposes by Twitter.
Expiry date:
After one year

Name: ct0
Value: c1179f07163a365d2ed7aad84c99d966
Purpose: Unfortunately we did not find any information about this cookie.
Expiry date: after 6 hours

Name: _twitter_sess
Value: 53D%253D–dd0248312387269-
Purpose: With this cookie you can use functions within the Twitter website.
Expiry date: after session ends

Note: Twitter also works with third parties. That’s why we also recognized the three Google Analytics cookies _ga, _gat, _gid in our test.

Twitter uses the collected data on the one hand to better understand user behavior and thus to improve its own services and advertising offers, on the other hand the data is also used for internal security measures.

How long and where is the data stored?

If Twitter collects data from other websites, it will be deleted, aggregated or otherwise hidden after a maximum of 30 days. The Twitter servers are located at various server centers in the United States. It can therefore be assumed that the data collected will be collected and stored in America. After our research, we were not able to determine for sure whether Twitter also has its own servers in Europe. In principle, Twitter can store the collected data until it is no longer useful for the company, you delete the data or there is a legal deletion period.

How can I delete my data or prevent data storage?

Twitter repeatedly emphasizes in its data protection guidelines that it does not store any data from external website visits if you or your browser are located in the European Economic Area or Switzerland. However, if you interact directly with Twitter, Twitter will of course also store data from you.

If you have a Twitter account, you can manage your information by clicking “More” under the “Profile” button. Then click on “Settings and data protection”. Here you can manage the data processing individually.

If you don’t have a Twitter account, you can go to twitter.com and then click ” Individualization”. You can manage the data you have collected under the item “Individualization and data”.

As mentioned above, most data is stored via cookies and you can manage, deactivate or delete them in your browser. Please note that you only “edit” the cookies in the browser you have chosen. This means: if you use a different browser in the future, you will have to manage your cookies there again according to your wishes. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

You can also manage your browser so that you are informed of each individual cookie. Then you can always decide individually whether you allow a cookie or not.

Twitter also uses the data for personalized advertising inside and outside of Twitter. You can switch off personalized advertising in the settings under “Individualization and data”. If you use Twitter on a browser, you can opt out of personalized advertising at https://optout.aboutads.info/?c=2&lang=EN.

Legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 para. 1 lit . a GDPR). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

Twitter also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Twitter uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Twitter undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

For more information on Twitter’s Standard Contractual Clauses, see https://gdpr.twitter.com/en/controller-to-controller-transfers.html.

We hope we have given you a basic overview of data processing by Twitter. We do not receive any data from Twitter and are not responsible for what Twitter does with your data. If you have any further questions on this topic, we recommend the Twitter data protection declaration at https://twitter.com/en/privacy.

XING data protection declaration

Xing Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Your IP address, browser data, date and time of your page view can be stored
More details can be found below in the data protection declaration.
📅 Duration of storage: Data from Xing users is stored until deletion is requested
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is Xing?

On our website we use social plugins from the social media network Xing, the company Xing SE, Dammtorstraße 30, 20354 Hamburg, Germany. With these functions, you can, for example, share content directly on Xing via our website, log in via Xing or follow interesting content. You can recognize the plug-ins by the company name or the Xing logo. If you call up a website that uses a Xing plug-in, data can be transmitted to the “Xing server”, stored and evaluated. In this data protection declaration, we want to inform you about what data is involved and how you can manage or prevent this data storage.

Xing is a social network headquartered in Hamburg. The company specializes in managing professional contacts. In other words, unlike other networks, Xing is primarily about professional networking. The platform is often used for job hunting or to find employees for your own company. In addition, Xing offers interesting content on various professional topics. The global counterpart is the American company LinkedIn.

Why do we use Xing on our website?

There is now a flood of social media channels and we are well aware that your time is very precious. Not every social media channel of a company can be scrutinized closely. That’s why we want to make your life as easy as possible so that you can share or follow interesting content directly from our website on Xing. With such “social plug-ins” we expand our service on our website. In addition, the data collected by Xing helps us to carry out targeted advertising measures on the platform. This means that our service is only shown to people who are really interested in it.

What data is stored by Xing?

Xing offers the share button, the follow button and the log-in button as plugins for websites. As soon as you open a page where a Xing social plug-in is installed, your browser connects to servers in a data center used by Xing. In the case of the share button – according to Xing – no data should be stored that could derive a direct reference to a person. In particular, Xing does not store any of your IP addresses. Furthermore, no cookies are set in connection with the share button. This means that there is no evaluation of your user behavior. For more information, see https://dev .xing.com/plugins/share_button/privacy_policy

With the other Xing plug-ins, cookies are only set in your browser when you interact with the plug-in or click on it. Personal data such as your IP address, browser data, date and time of your page view on Xing can be stored here. If you have a XING account and are logged in, the data collected will be assigned to your personal account and the data stored in it.

The following cookies are set in your browser if you click on the follow or log-in button and are not yet logged in to Xing. Please note that this is an example list and we cannot claim to be complete:

Name: AMCVS_0894FF2554F733210A4C98C6%40AdobeOrg
Value: 1
Purpose: This cookie is used to create and store identification of website visitors.
Expiry date: after session ends

Name: c_
Value: 157c609dc9fe7d7ff56064c6de87b019312387269-8
Purpose: We were not able to find out any further information about this cookie.
Expiry date: after one day

Name: prevPage
Value: wbm%2FWelcome%2Flogin
Purpose: This cookie stores the URL of the previous website you visited.
Expiry date: after 30 minutes

Name: s_cc
Value: true
Purpose: This Adobe Site Catalyst cookie determines whether cookies are generally activated in the browser.
Expiry date: after session ends

Name: s_fid
Value: 6897CDCD1013221C-39DDACC982217CD1312387269-2
Purpose: This cookie is used to identify a unique visitor.
Expiry date: after 5 years

Name: visitor_id
Value: fe59fbe5-e9c6-4fca-8776-30d0c1a89c32
Purpose: The visitor cookie contains a unique visitor ID and the unique identifier for your account.
Expiry date: after 2 years

Name:_session_id
Value: 533a0a6641df82b46383da06ea0e84e7312387269-2
Purpose: This cookie creates a temporary session ID to be used as the in-session user ID. The cookie is absolutely necessary to provide the functions of Xing.
Expiry date: after session ends

As soon as you are logged in to Xing or are a member, further personal data will definitely be collected, processed and stored. Xing also passes on personal data to third parties if this is necessary for the fulfillment of our own business purposes, if you have given your consent or if there is a legal obligation.

How long and where is the data stored?

Xing stores the data on various servers in various data centers. The company stores this data until you delete the data or until a user account is deleted. Of course, this only applies to users who are already Xing members.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. Even if you are not a Xing member, you can prevent possible data processing via your browser or manage it according to your wishes. Most data is stored via cookies. Depending on which browser you have, the administration works a little differently. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

Legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 para. 1 lit . a GDPR). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

We have tried to give you the most important information about data processing by Xing. On https://privacy.xing .com/de/datenschutzerklaerung you can find out more about the data processing of the social media network Xing.

Content Delivery Networks Introduction

Content Delivery Networks Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimizing our service (to make the website load faster)
📓 Data processed: Data such as your IP address
More details can be found below and in the individual data protection texts.
📅 Storage period: in most cases, the data is stored until it is no longer required to provide the service
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is a content delivery network?

We use a so-called content delivery network on our website. Most of the time, such a network is just called a CDN. A CDN helps us load our website quickly and smoothly, no matter your location. Your personal data will also be stored, managed and processed on the servers of the CDN provider used. In the following, we go into more general detail about the service and its data processing. You can find detailed information about the handling of your data in the respective data protection declaration of the provider.

Any content delivery network (CDN) is a network of regionally distributed servers, all of which are connected to one another via the Internet. Content from websites (especially very large files) can be delivered quickly and smoothly via this network, even during large peak loads. For this purpose, the CDN creates a copy of our website on your servers. Since these servers are distributed worldwide, the website can be delivered quickly. The data transfer to your browser is therefore significantly shortened by the CDN.

Why do we use a content delivery network for our website?

A fast loading website is part of our service. Of course, we know how annoying it is when a website loads at a snail’s pace. Most of the time you even lose patience and run away before the website is fully loaded. Of course we want to avoid that. Therefore, a fast-loading website is a matter of course for our website offer. With a content delivery network, our website loads much faster in your browser. Using the CDN is particularly helpful when you are abroad, because the website is delivered from a server near you.

What data is processed?

When you request a website or the content of a website and it is cached in a CDN, the CDN forwards the request to the server closest to you and this serves the content. Content Delivery Networks are built to download JavaScript libraries and are hosted on npm and github servers. Alternatively, WordPress plugins can also be loaded for most CDNs if they are based on WordPress. org are hosted. Your browser can send personal data to the content delivery network we use. This is data such as IP address, browser type, browser version, which website is loaded or the time and date of the page visit. This data is collected and also stored by the CDN. Whether cookies are used to store data depends on the network used. Please read the data protection texts of the respective service.

Right to object

If you want to completely prevent this data transfer, you can use a JavaScript blocker (see for example https://noscript.net/) on your PC. Of course, our website can then no longer offer the usual service (such as fast loading speed).

Legal basis

If you have consented to the use of a content delivery network, the legal basis for the relevant data processing is this consent. According to Article 6 Paragraph 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data, as it may occur when it is collected by a content delivery network.

We also have a legitimate interest in using a content delivery network to optimize our online service and make it more secure. The corresponding legal basis for this is Article 6 Paragraph 1 lit. f GDPR (legitimate interests). However, we only use the tool if you have given your consent.

Information on special Content Delivery Networks – if available – can be found in the following sections.

Smush CDN Privacy Policy

We use the content delivery network Smush CDN for our website. Service provider is the American company Incsub, LLC, PO BOX 548 #88100, Birmingham, AL 35201, USA.

We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. The data processing is essentially done by Incsub. This can mean that data may not be processed and stored anonymously. In addition, US government authorities may have access to individual data. It may also happen that this data is linked to data from other possible Incsub services for which you have a user account.

You can find out more about the data processed through the use of Smush CDN in the privacy policy on https://incsub.com/privacy-policy/.

Cookie Consent Management Platform Summary
👥 Affected: Website visitors
🤝 Purpose: Obtaining and managing consent to certain cookies and thus the use of certain tools
📓 Processed data: Data for managing the set cookie settings such as IP address, time of consent, type of consent, individual consents. More details can be found with the tool used.
📅 Duration of storage: Depends on the tool used, you have to be prepared for periods of several years
⚖ ️ Legal bases: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit.f GDPR (legitimate interests)

What is a Cookie Consent Management Platform?

We use Consent Management Platform (CMP) software on our website, which makes it easier for us and you to handle the scripts and cookies used correctly and securely. The software automatically creates a cookie pop-up, scans and controls all scripts and cookies, offers you cookie consent required by data protection law and helps us and you to keep track of all cookies. Most cookie consent management tools identify and categorize all existing cookies. As a website visitor, you then decide for yourself whether and which scripts and cookies you want to allow or not. The following graphic shows the relationship between browser, web server and CMP.

Consent Management Platform Overview

Translations: Meanings of the terms from the figure above
Browser, der Website vom
Server anfordert und samt
Cookie Popup des CMPs
anzeigt
Browser that requests the website from the server and displays along the platform of the Cookie content management the Cookie pop-up

Server eines Cookie
Consent Providers, der die
Website regelmäßig
überprüft
Server of a cookie consent provider that regularly checks the website

das Internet
the internet

Webserver der Webseite
Web server of the website

Why do we use a cookie management tool?

Our goal is to offer you the best possible transparency in the area of data protection. We are also legally obliged to do so. We want to inform you as well as possible about all tools and all cookies that can store and process data from you. It is also your right to decide which cookies you accept and which you do not. In order to grant you this right, we first need to know exactly which cookies landed on our website in the first place. Thanks to a cookie management tool, which regularly scans the website for all existing cookies, we know about all cookies and can provide you with GDPR-compliant information about them. You can then accept or reject cookies via the consent system.

What data is processed?

As part of our cookie management tool, you can manage each individual cookie yourself and have complete control over the storage and processing of your data. The declaration of your consent will be saved so that we do not have to ask you each time you visit our website and we can also prove your consent if required by law. This is stored either in an opt-in cookie or on a server. Depending on the provider of the cookie management tool, the storage period of your cookie consent varies. This data (e.g. pseudonymous user ID, time of consent, detailed information on the cookie categories or tools, browser, device information) is usually stored for up to two years.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. Data stored in cookies are stored for different lengths of time. Some cookies are already deleted after leaving the website, others can be stored in your browser for several years. The exact duration of the data processing depends on the tool used, in most cases you should be prepared for a storage period of several years. In the respective data protection declarations of the individual providers you will usually receive precise information about the duration of the data processing.

Right to object

You also have the right and the ability to revoke your consent to the use of cookies at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Information on special cookie management tools, if available, can be found in the following sections.

Legal basis

If you agree to cookies, personal data about you will be processed and stored via these cookies. If we are allowed to use cookies through your consent (Article 6 Para. 1 lit. a GDPR), this consent is also the legal basis for the use of cookies or processing your data. In order to be able to manage the consent to cookies and to enable you to give your consent, a cookie consent management platform software is used. The use of this software enables us to operate the website in an efficient, legally compliant manner, which represents a legitimate interest (Article 6 (1) (f) GDPR).

Cookiebot Privacy Policy

Cookiebot Privacy Policy Summary
👥 Affected: Website visitors
🤝 Purpose: Obtaining consent to certain cookies and thus the use of certain tools
📓 Data processed:  Data for managing the set cookie settings such as IP address, time of consent, type of consent, individual consents. More details can be found with the tool used.
📅 Storage period: the data will be deleted after one year
⚖ ️ Legal bases: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit.f GDPR (legitimate interests)

What is Cookiebot?

We use functions of the provider Cookiebot on our website. The company behind Cookiebot is Cybot A/S, Havnegade 39, 1058 Copenhagen, DK. Among other things, Cookiebot offers us the option of providing you with a comprehensive cookie notice (also known as a cookie banner or cookie notice). By using this function, data from you can be sent to Cookiebot or Cybot, stored and processed. In this data protection declaration we inform you why we use Cookiebot, which data is transferred and how you can prevent this data transfer.

Cookiebot is a software product from Cybot. The software automatically creates a GDPR-compliant cookie notice for our website visitors. In addition, the technology behind Cookiebot scans, controls and evaluates all cookies and tracking measures on our website.

Why do we use Cookiebot on our website?

We take data protection very seriously. We want to show you exactly what is going on on our website and which of your data is stored. Cookiebot helps us to get a good overview of all our cookies (first and third-party cookies). This enables us to inform you accurately and transparently about the use of cookies on our website. You always get an up-to-date and data protection-compliant cookie notice and decide for yourself which cookies you allow and which not.

What data does Cookiebot store?

If you allow cookies, the following data will be transmitted to Cybot, stored and processed.

  • IP address (in anonymous form, the last 3 digits are set to 0)
  • Date and time of your consent
  • our website url
  • technical browser data
  • encrypted anonymous key
  • the cookies you have allowed (as proof of consent)

The following cookies are set by Cookiebot if you have consented to the use of cookies:

Name: CookieConsent
Value: {stamp:’P7to4eNgIHvJvDerjKneBsmJQd9312387269-2
Purpose: Your consent status is saved in this cookie. This allows our website to read and follow the current status also on future visits.
Expiry date: after one year

Name: CookieConsentBulkTicket
Value: kDSPWpA%2fjhljZKClPqsncfR8SveTnNWhys5NojaxdFYBPjZ2PaDnUw%3d%3312387269-6
Purpose: This cookie is set if you allow all cookies and have therefore activated a “collective consent”. The cookie then stores its own, random and unique ID.
Expiry date: after one year

Note: Please keep in mind that this is an example list and we cannot claim to be complete. In the cookie declaration under https ://www.cookiebot.com/en/cookie-declaration/ see which other cookies can be used.

According to Cybot’s privacy policy, the company does not resell personal information. However, Cybot passes on data to trusted third parties or subcontractors who help the company to achieve its own business goals. Data will also be passed on if this is legally required.

How long and where is the data stored?

All data collected will only be transmitted, stored and forwarded within the European Union. The data is stored in an Azure data center (cloud provider is Microsoft). On https: //azure.microsoft.com/de-de/explore/global- infrastructure/geographies/ learn more about all “Azure regions”. All user data will be deleted by Cookiebot after 12 months from registration (cookie consent) or immediately after termination of the Cookiebot service.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. You can prevent data collection and storage, for example, by refusing the use of cookies via the cookie notice. Your browser offers another possibility to prevent data processing or to manage it according to your wishes. Depending on the browser, cookie management works a little differently. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

Legal basis

If you agree to cookies, personal data about you will be processed and stored via these cookies. If we are allowed to use cookies through your consent (Article 6 Para. 1 lit. a GDPR), this consent is also the legal basis for the use of cookies or processing your data. In order to be able to manage the consent to cookies and to enable you to give your consent, the Cookiebot is used. The use of this software enables us to operate the website in an efficient, legally compliant manner, which represents a legitimate interest (Article 6 (1) (f) GDPR).

If you want to learn more about the privacy policy of “Cookiebot” or the company behind it, Cybot, we recommend the privacy policy at https://www.cookiebot.com/en/privacy-policy/.

 

Security & Anti Spam

Security & Anti-Spam Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Cyber Security
📓 Processed data: Data such as your IP address, name or technical data such as browser version
More details can be found below and in the individual data protection texts.
📅 Storage period: in most cases, the data is stored until it is no longer required to provide the service
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is a Security & Anti-spam software?

With so-called security & Anti-spam software can protect you and us from various spam or phishing e-mails and other possible cyber attacks. Spam is understood to be advertising emails from a mass mailing that you did not ask for yourself. Such mails are also called data garbage and can also cause costs. Phishing emails, on the other hand, are messages that aim to build trust via fake messages or websites in order to obtain personal information. Anti-spam software usually protects against unwanted spam messages or malicious emails that could inject viruses into our system. We also use general firewall and security systems that protect our computers from unwanted network attacks.

Why do we use security & Anti-spam software?

We attach great importance to security on our website. After all, it’s not just about our safety, it’s also about your safety. Unfortunately, cyber threats are now part of everyday life in the world of IT and the Internet. Hackers often try to steal personal data from an IT system with the help of a cyber attack. And therefore a good defense system is absolutely necessary. A security system monitors all incoming and outgoing connections to our network or computer. In order to achieve even greater security against cyber attacks, we also use other external security services in addition to the standardized security systems on our computer. Unauthorized traffic of data is thus better prevented and this is how we protect ourselves from cybercrime.

What data is protected by security & anti-spam software processed?

The exact data that is collected and stored depends of course on the respective service. However, we always try to only use programs that collect data very sparingly or only store data that is necessary for the fulfillment of the service offered. In principle, the service can store data such as name, address, IP address, e-mail address and technical data such as browser type or browser version. Any performance and log data can also be collected in order to identify possible incoming threats in good time. This data will be processed as part of the Services and in compliance with applicable laws. This also includes the GDPR for US providers (via the standard contractual clauses). In some cases, these security services also work with third parties who may store and/or process data under instructions and in accordance with privacy policies and other security measures. Data is usually stored via cookies.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. For example, security programs store data until you or we revoke data storage. In general, personal data is only stored for as long as is absolutely necessary for the provision of the services. Unfortunately, in many cases we do not have precise information from the providers about the length of storage.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party security software at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Since cookies can also be used with such security services, we recommend our general data protection declaration on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.

Legal basis

We use the security services mainly on the basis of our legitimate interests (Article 6 Para. 1 lit. f GDPR) in a good security system against various cyber attacks.

Certain processing, in particular the use of cookies and the use of security functions, require your consent. If you have agreed that your data can be processed and stored by integrated security services, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). Most of the services we use set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

You can find information on special tools – if available – in the following sections.

Akismet Privacy Statement

We use Akismet, an anti-spam solution for WordPress, for our website. The service provider is the American company Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA.

Akismet also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Akismet or WordPress uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, WordPress undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Data Processing Agreements, which refer to the Standard Contractual Clauses, can be found at https://wordpress.com/support/data-processing-agreements/.

You can find out more about the data processed by using Akismet and WordPress in the data protection declaration at https://automattic.com/de/privacy/.

Google reCAPTCHA privacy policy

What is reCAPTCHA ?

reCAPTCHA is a free captcha service provided by Google that protects websites from spam software and abuse by non-human visitors. Most often, this service is used when filling out forms on the Internet. A Captcha service is a type of automatic Turing test designed to ensure that an action on the Internet is being performed by a human and not a bot. In the classic Turing test (named after the computer scientist Alan Turing), a human determines the difference between a bot and a human. In the case of captchas , the computer or a software program also takes care of this. Classic captchas work with small tasks that are easy for humans to solve, but present significant difficulties for machines.

With reCAPTCHA you no longer have to actively solve puzzles. The tool uses modern risk techniques to distinguish humans from bots. Here you only have to tick the text field “I’m not a robot” or with Invisible reCAPTCHA even that is no longer necessary. With reCAPTCHA , a JavaScript element is integrated into the source text and then the tool runs in the background and analyzes your user behavior. From these user actions, the software calculates a so-called Captcha score. Google uses this score to calculate the probability that you are a human before entering the Captcha. In general, ReCAPTCHA or Captcha procedures are always used when bots could manipulate or misuse certain actions such as registrations and surveys.

Why do we use reCAPTCHA on our Website?

We only want to welcome real people to our site. Bots or spam software of all kinds can safely stay at home. That’s why we’re doing everything we can to protect ourselves and offer you the best possible user experience. For this reason we use Google reCAPTCHA from Google. So we can be pretty sure that we remain a ” bot free ” website. By using reCAPTCHA , data is transmitted to Google to determine whether you are really a human being. reCAPTCHA therefore serves to ensure the security of our website and subsequently also your security. For example, without reCAPTCHA it could happen that a bot registers as many email addresses as possible during registration in order to then “spam” forums or blogs with unwanted advertising content. With reCAPTCHA we can avoid such bot attacks.

What data is stored by reCAPTCHA ?

reCAPTCHA collects personal data from users to determine whether the actions on of our website really come from people. The IP address and other data that Google needs for the reCAPTCHA service can therefore be sent to Google. IP addresses are almost always shortened within the member states of the EU or other contracting states of the Agreement on the European Economic Area before the data ends up on a server in the USA. The IP address is not combined with other data from Google unless you are logged in with your Google account while using reCAPTCHA . First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube, Gmail , etc.) are already placed on your browser. Then reCAPTCHA sets an additional cookie in your browser and captures a snapshot of your browser window.

The following list of collected browser and user data does not claim to be complete. Rather, they are examples of data that, to our knowledge, are processed by Google.

  • Referrer URL (the address of the page the visitor comes from)
  • IP address (eg 256.123.123.1)
  • Information about the operating system  ;(the software that enables the operation of your computer. Known operating systems are Windows, Mac OS X or Linux)
  • Cookies (small text files that store data in your browser)
  • Mouse and keyboard behavior (any action you do with the mouse or the keyboard is saved)
  • Date and language settings (which language or which date you have preset on your PC is saved)
  • All JavaScript objects (JavaScript is a programming language that allows websites to adapt to the user. JavaScript objects can all m Collect possible data under one name)
  • Screen resolution (shows how many pixels the image display consists of)

It is undisputed that Google uses and analyzes this data even before you click the “I’m not a robot” check mark. With the Invisible reCAPTCHA version , you don’t even have to check the box and the whole recognition process runs in the background. Google does not tell you exactly how much and what data Google saves.

The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version from Google under https://www.google.com/recaptcha/api2/demo. All of these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google reCAPTCHA has set on the demo version:

Name:IDE
Value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI- 311239665-8
Purpose: This cookie is set by DoubleClick (also owned by Google) to register the actions of a user on the website when dealing with advertisements and report it. In this way, the advertising effectiveness can be measured and appropriate optimization measures can be taken. IDE is stored in browsers under the domain doubleclick.net.
Expiry date: after one year

Name:1P_JAR
Value: 2019-5-14-12
Purpose: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to display relevant advertisements to users. Furthermore, the cookie can be used to prevent a user from seeing the same ad more than once.
Expiry date: after one month

Name: ANID
Value: U7j1v3dZa3112396650xgZFmiqWppRWKOr
Purpose: We were not able to find out much information about this cookie. In Google’s privacy policy, the cookie is used in connection with “advertising cookies” such as e.g. For example, “DSID”, “FLC”, “AID”, “TAID” are mentioned. ANID is stored under domain google.com.
Expiry date: after 9 months

Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user’s consent to the use of various Google services. CONSENT is also used for security to verify users, prevent credential fraud and protect user data from unauthorized attacks.
Expiry date: after 19 years

Name: NID
Value: 0WmuWqy311239665zILzqV_nmt3sDXwPeM5Q
Purpose: NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with ads. So you always get tailor-made advertisements. The cookie contains a unique ID to collect the user’s personal settings for advertising purposes.
Expiry date: after 6 months

Name: DV
Value: gEAABBCjJMXcI0dSAAAANbqc311239665-4
Purpose: Once you have checked the “I’m not a robot” box, this cookie will be set. The cookie is used by Google Analytics for personalized advertising. DV collects information in an anonymous form and is further used to make user distinctions.
Expiry date: after 10 minutes

Note: This list cannot claim to be complete, as experience has shown that Google changes the choice of its cookies again and again.

How long and where is the data stored?

By inserting reCAPTCHA, your data will be transferred to the Google server. Where exactly this data is stored is not made clear by Google, even after repeated inquiries. Without having received confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings on the European or American Google servers are stored. The IP address that your browser transmits to Google is generally not merged with other Google data from other Google services. However, if you are logged into your Google account while using the reCAPTCHA plug-in, the data will be merged.The different data protection regulations of Google apply.

How can I delete my data or prevent data storage?

If you do not want any data about you and your behavior to be sent to Google before you visit our website or use the reCAPTCHA software, you must log out of Google completely and delete all Google cookies. Basically, the data is automatically transmitted to Google as soon as you visit our site. To delete this data again, you must contact Google Support on https://support.google.com/?hl=de&tid=311239665.

So if you use our website, you agree that Google LLC and its representatives automatically collect, process and use data.

You can learn a little more about reCAPTCHA on Google’s web developer page at https://developers.google.com/recaptcha/. Google goes into the technical development of the reCAPTCHA in more detail here, but you won’t find any detailed information about data storage and data protection-related topics there either. A good overview You can find out more about the basic use of data at Google in the in-house data protection declaration on https://www.google.com/intl/en/policies/privacy/.

UpdraftPlus Privacy Policy

We use UpdraftPlus, a backup and security system, for our website. Service provider is the British company Updraft WP Software Ltd. 11 Barringer Way, St Neots, PE19 1LW, Cambridgeshire, United Kingdom.

Due to Great Britain leaving the European Union, the GDPR no longer applies to data transfers there. However, the European Commission has decided on the basis of Article 45 GDPR that Great Britain offers an adequate level of protection compared to the GDPR. The data transfer there is therefore permissible. You can view the decision here (download): https:/ /ec.europa.eu/info/sites/default/files/decision_on_the_adequate_protection_of_personal_data_by_the_united_kingdom_-_general_data_protection_regulation_de.pdf

To learn more about the data processed through the use of UpdraftPlus, see the Privacy Policy at https://updraftplus.com/data-protection-and-privacy-centre/.

All in One WP Security & Firewall (AOIS) Privacy Policy

We use the security plug-in “All In One WP Security & Firewall” from AIOS-Team on our website. The purpose of data processing is to increase the security and protection of our website and to identify security gaps. Cookies can be used for this purpose, through which user data such as your IP address can be collected. The data is only stored on our servers. A transfer of data to third parties does not take place.

Your personal data is processed in our overriding legitimate interest in protecting our website from automated spying, misuse and SPAM. You have the right to object to the processing of your personal data at any time for reasons that arise from your particular situation.

You can find more information on data processing when using the plugin at https://wordpress.org/plugins/all-in-one-wp-security-and-firewall/.

Wordfence Privacy Policy

We use Wordfence, a WordPress security plugin, for our website. The service provider is the American company Defiant, Inc., 1700 Westlake Ave N Ste 200, Seattle, WA 98109, USA.

Wordfence also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Wordfence uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Wordfence undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

The data processing conditions (Data Protection Regulation), which correspond to the standard contractual clauses, can be found at https://www.wordfence.com/help/general-data-protection-regulation/.

You can find out more about the data processed by using Wordfence in the privacy policy on https://www.wordfence.com/privacy-policy/.

Cloud services

Cloud Services Privacy Statement Summary
👥 Those affected: We as the website operator and you as the website visitor
🤝 Purpose: security and data storage
📓 Processed data: Data such as your IP address, name or technical data such as browser version
More details can be found below and in the individual data protection texts or in the data protection declarations of the providers
📅 Storage period: in most cases, the data is stored until it is no longer required to provide the service
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What are cloud services?

Cloud services provide us as the website operator with storage space and computing power over the Internet. Data can be transmitted to an external system, processed and stored via the Internet. The relevant cloud provider manages this data. Depending on the requirements, an individual or a company can choose the storage space or computing power. Cloud storage is accessed via an API or via storage protocols. API stands for Application Programming Interface and means a programming interface that connects software with hardware components.

Why do we use cloud services?

We use cloud services for a number of reasons. A cloud service offers us the opportunity to store our data securely. In addition, we have access to the data from different locations and devices, giving us more flexibility and simplifying our work processes. Cloud storage also saves us costs because we don’t have to set up and manage our own infrastructure for data storage and data security. By storing our data centrally in the cloud, we can also expand our fields of application and manage our information much better.

As a website operator or as a company, we use cloud services primarily for our own purposes. For example, we use the Services to manage our calendar, to store documents or other important information in the cloud. However, personal data may also be stored about you. This is the case, for example, if you provide us with your contact details (e.g. name and e-mail address) and we store our customer data with a cloud provider. Consequently, data that we process from you can also be stored and processed on external servers. If we offer certain forms or content from cloud services on our website, cookies can also be set for web analysis and advertising purposes. Furthermore, such cookies remember your settings (e.g. the language used) so that you will find your usual web environment the next time you visit our website.

What data is processed by cloud services?

Much of the data we store in the cloud is not personally identifiable, but some data is personal data as defined by the GDPR. It is often customer data such as name, address, IP address or telephone number or technical device information. Videos, images and audio files can also be stored in the cloud. Exactly how the data is collected and stored depends on the respective service. We only try to use services that handle the data in a very trustworthy and professional manner. In principle, the services, such as Amazon Drive, have access to the stored files in order to be able to offer their own service accordingly. For this, however, the services require approvals such as the right to copy files for security reasons. This data will be processed and managed as part of the Services and in compliance with applicable laws. This also includes the GDPR for US providers (via the standard contractual clauses). In some cases, these cloud services also work with third parties who may process data under instructions and in accordance with privacy policies and other security measures. At this point we would like to emphasize again that all well-known cloud services (such as Amazon Drive, Google Drive or Microsoft Onedrive) obtain the right to have access to stored content in order to be able to offer and optimize their own service accordingly.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. In general, cloud services store data until you or we revoke the data storage or delete the data again. In general, personal data is only stored for as long as is absolutely necessary for the provision of the services. However, a final data deletion from the cloud can take several months. This is the case because the data is usually not only stored on one server, but is divided between different servers.

Right to object

You also have the right and the opportunity to revoke your consent to data storage in a cloud at any time. If cookies are used, you also have a right of withdrawal here. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser. We also recommend our general privacy policy on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective cloud provider.

Legal basis

We use cloud services mainly on the basis of our legitimate interests (Article 6 Para. 1 lit. f GDPR) in a good security and storage system.

Certain processing, in particular the use of cookies and the use of storage functions, require your consent. If you have agreed that your data can be processed and stored by cloud services, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). Most of the services we use use cookies your browser to save data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

You can find information on special tools – if available – in the following sections.

Dropbox Privacy Policy

We use Dropbox, an online storage service for files, photos and videos, for our website. The service provider is the American company Dropbox Inc. The company’s European office is in Ireland (One Park Place, Floor 5, Upper Hatch Street, Dublin 2).

Dropbox also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Dropbox uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. With these clauses, Dropbox undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

The Data Processing Agreements, which correspond to the Standard Contractual Clauses, can be found at https://assets.dropbox.com/documents/en/legal/dfb-data-processing-agreement.pdf.

You can find out more about the data processed by using Dropbox in the Privacy Policy at https://www.dropbox.com/privacy.

Google Cloud Privacy Policy

We use Google Cloud, an online storage service for files, photos and videos, for our website. The service provider is the American company Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services in Europe.

Google also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

Google has a contract for order processing in accordance with Article 28 GDPR, which acts as the data protection basis for our customer relationship with Google. In terms of content, this refers to the EU standard contractual clauses. You can find the order processing terms here: https:/ /business.safety.google/intl/en/adsprocessorterms/

You can find out more about the data processed by using Google Cloud in the Privacy Policy at https://policies.google.com/privacy?hl=en.

OneDrive privacy policy

We use OneDrive for our business, which is a file hosting service from Microsoft. Service provider is the American company Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.

Microsoft also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Microsoft uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Microsoft undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

For more information on Microsoft’s Standard Contractual Clauses, see https://learn.microsoft.com/en-us/compliance/regulatory/offering-eu-model-clauses

You can find out more about the data processed by using Microsoft in the data protection declaration on https://privacy.microsoft.com/de-de/privacystatement.

Payment provider introduction

Payment Provider Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: To enable and optimize the payment process on our website
📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data
More details can be found in the respective payment provider tool used.
📅 Storage duration: depends on the payment provider used
⚖ ️ Legal bases: Article 6 (1) (b) GDPR (performance of a contract)

What is a payment provider?

We use online payment systems on our website, which enable us and you to make a secure and smooth payment process. Among other things, personal data can be sent to the respective payment provider, stored and processed there. Payment providers are online payment systems that enable you to place an order via online banking. The payment processing is carried out by the payment provider you have chosen. We will then receive information about the payment made. Any user who has an active online banking account with PIN and TAN can use this method. There are hardly any banks that do not offer or accept such payment methods.

Why do we use payment providers on our website?

Of course we want to offer the best possible service with our website and our integrated online shop, so that you feel comfortable on our site and use our offers. We know that your time is precious and that payment processing in particular has to work quickly and smoothly. For these reasons, we offer you various payment providers. You can choose your preferred payment provider and pay in the usual way.

What data is processed?

The exact data that is processed naturally depends on the respective payment provider. Basically, however, data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.) are stored. This is necessary data in order to be able to carry out a transaction at all. In addition, any contract data and user data, such as when you visit our website, what content you are interested in or which subpages you click on, can also be stored. Most payment providers also store your IP address and information about the computer you are using.

The data is usually stored and processed on the servers of the payment providers. As the website operator, we do not receive this data. We are only informed whether the payment worked or not. For identity and credit checks, payment providers may forward data to the appropriate authority. The business and data protection principles of the respective provider always apply to all payment transactions . Therefore, please always take a look at the general terms and conditions and the data protection declaration of the payment provider. You also have the right, for example, to have data deleted or corrected at any time. Please contact the respective service provider regarding your rights (right of withdrawal, right to information and right to be affected).

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period can also be exceeded. We keep accounting documents (invoices, contract documents, bank statements, etc.) belonging to a contract for 10 years (§ 147 AO) and other relevant business documents for 6 years (§ 247 HGB) after they have been incurred.

Right to object

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact the person responsible for the payment provider used at any time. You can find contact details either in our specific privacy policy or on the website of the relevant payment provider.

Cookies that payment providers use for their functions can be deleted, deactivated or managed in your browser. Depending on which browser you use, this works in different ways. Please note, however, that the payment process may then no longer work.

Legal basis

We therefore offer (Article 6 Para. 1 lit. b GDPR) for the processing of contractual or legal relationships  in addition to the conventional bank/credit institutions, other payment service providers. In the data protection declarations of the individual payment providers (such as Amazon Payments, Apple Pay or Discover ) gives you a detailed overview of data processing and data storage . In addition, you can always contact the person responsible if you have any questions about data protection-related topics.

Information on the special payment providers – if available – can be found in the following sections.

PayPal privacy policy

We use the online payment service PayPal on our website. The service provider is the American company PayPal Inc. The company PayPal Europe (S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg) is responsible for the European area.

PayPal also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Paypal uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, PayPal undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

You can find more information about the standard contractual clauses and the data processed by using PayPal in the data protection declaration on https://www.paypal.com/webapps/mpp/ua/privacy-full.

External online platforms introduction

External Online Platforms Privacy Policy Summary
👥 Affected: Visitors to the website or visitors to the external online platforms
🤝 Purpose: Presentation and optimization of our service, contact with visitors, interested parties
📓 Data processed: Data such as phone numbers, email addresses, contact details, user behavior data, information about your device and your IP address.
You can find more details on the respective platform used.
📅 Storage duration: depends on the platforms used
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What are external online platforms?

In order to be able to offer our services or products outside of our website, we also use external platforms. These are mostly online marketplaces such as Amazon or eBay. In addition to our responsibility for data protection, the data protection regulations of the external platforms we use also apply. This is especially the case when our products are purchased via the platform. So if there is a payment process. Furthermore, most platforms also use your data to optimize their own marketing measures. For example, the platform can use the data collected to tailor advertisements to the interests of customers and website visitors.

Why do we use external online platforms?

In addition to our website, we also want to offer our offer on other platforms in order to bring our offer closer to more customers. External online marketplaces such as Amazon, Ebay or Digistore24 offer large sales websites that offer our products to people who may not know our website. It can also happen that built-in elements on our site lead to an external online platform. Data that is processed and stored by the online platform used is used by the company on the one hand to log the payment process and on the other hand to be able to carry out web analyses.

The aim of these analyzes is to be able to develop more precise and personal marketing and advertising strategies. Depending on your behavior on a platform, the evaluated data can be used to draw appropriate conclusions about your interests and so-called user profiles can be created. This also makes it possible for the platforms to present you with customized advertisements or products. In most cases, cookies are set in your browser for this purpose, which store data on your usage behavior.

Please note that when using the platforms or our built-in elements, your data may also be processed outside the European Union, since online platforms such as Amazon or eBay are American companies. This may make it less easy for you to claim or enforce your rights in relation to your personal data.

What data is processed?

Exactly which data is stored and processed depends on the respective external platform. But usually it is data such as phone numbers, email addresses, data you enter in a contact form, user data such as which buttons you click, when you visited which pages, information about your device and your IP address . Very often most of this data is stored in cookies. If you have your own profile on an external platform and are also registered there, data can be linked to the profile. The data collected is stored on the servers of the platforms used and processed there. You can find out exactly how an external platform stores, manages and processes data in the respective data protection declaration. If you have any questions about data storage and data processing or want to assert corresponding rights, we recommend that you contact the platform directly.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. For example, Amazon stores data until it is no longer needed for its own purposes. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products.

Right to object

You also have the right and the ability to revoke your consent to the use of cookies at any time. This works either via our cookie management tool or via opt-out functions on the respective external platform. You can also prevent data from being collected by cookies by managing, deactivating or deleting the cookies in your browser.

Since cookies can be used, we also recommend our general data protection declaration on cookies. To find out exactly which of your data is stored and processed, you should read the data protection declarations of the respective external platforms.

Legal basis

If you have consented to your data being processed and stored by external platforms, this consent is the legal basis for data processing (Article 6 para. 1 lit. a GDPR). In principle, if you have given your consent, your data will also be processed on the basis of a legitimate interest (Article 6 Para. 1 lit. f GDPR) in fast and good communication with you or others stored and processed by customers and business partners. If we have integrated elements of external platforms on our website, we only use them if you have given your consent.

Information on special external platforms – if available – can be found in the following sections.

Amazon (Europe) Privacy Policy

We also use the online trading platform Amazon (Europe). The service provider is the American company Amazon Inc. The company Amazon Europe Core S.à rl (Société à responsabilité limitée), 38 avenue John F. Kennedy, L-1855 Luxembourg is responsible for the European area.

Amazon also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Amazon uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Amazon undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Amazon Data Processing Terms (AWS GDPR DATA PROCESSING), which correspond to the Standard Contractual Clauses, can be found at https://d1.awsstatic.com/legal/aws-gdpr/AWS_GDPR_DPA.pdf.

You can find out more about the data processed by using Amazon in the data protection declaration on https://www.amazon.com/gp/help/customer/display.html?nodeId=201909010&ref_=footer_privacy .

Ebay privacy policy

We use the online trading platform eBay. Service provider is the American company eBay Inc., 2025 Hamilton Avenue, San Jose, CA 95125, USA.

eBay also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

As the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there, eBay uses standard contractual clauses approved by the EU Commission (= Article 46 Paragraphs 2 and 3 GDPR). These clauses oblige eBay to comply with EU data protection standards when processing relevant data outside of the EU.

These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

You can find out more about the data processed through the use of eBay in the data protection declaration on https://www.ebay.com/help/policies/member-behaviour-policies/user-privacy-notice-privacy-policy? id=4260.

Audio & Video Introduction

Audio & Video Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details can be found below in the relevant data protection texts.
📅 Duration of storage: Data is generally stored as long as it is necessary for the purpose of the service
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What are audio and video elements?

We have included audio and video elements on our website so that you can watch videos or listen to music/podcasts directly from our website. Content is provided by service providers. All content is therefore also obtained from the corresponding servers of the providers.

These are integrated functional elements of platforms such as YouTube, Vimeo or Spotify. The use of these portals is usually free of charge, but content can also be published for a fee. With the help of these integrated elements you can listen to or view the respective content via our website.

If you use audio or video elements on our website, your personal data may also be transmitted to the service providers, processed and stored.

Why do we use audio & Video elements on our website?

Of course we want to provide you with the best offer on our website. And we are aware that content is no longer just conveyed in text and static images. Instead of just giving you a link to a video, we offer you audio and video formats right on our website that are entertaining or informative, and ideally both. This expands our service and makes it easier for you to access interesting content. Thus, in addition to our texts and images, we also offer video and/or audio content.

What data does Audio & Video items saved?

When you visit a page on our website that has, for example, an embedded video, your server connects to the service provider’s server. Your data will also be transferred to the third-party provider and stored there. Some data is collected and stored regardless of whether you have an account with the third party or not. This usually includes your IP address, browser type, operating system and other general information about your device. Furthermore, most providers also collect information about your web activity. This includes session duration, bounce rate, which button you clicked or which website you use to use the service. All this information is usually stored via cookies or pixel tags (also called web beacons). Pseudonymized data is usually stored in cookies in your browser. You can always find out exactly which data is stored and processed in the data protection declaration of the respective provider.

Duration of data processing

You can find out exactly how long the data is stored on the servers of the third-party providers either below in the data protection text of the respective tool or in the data protection declaration of the provider. In principle, personal data is only processed for as long as is absolutely necessary for the provision of our services or products. This usually also applies to third-party providers. In most cases, you can assume that certain data will be stored on third-party servers for several years. Data can be stored for different lengths of time, especially in cookies. Some cookies are already deleted after leaving the website, others can be stored in your browser for several years.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser. The lawfulness of the processing until the revocation remains unaffected.

Since the integrated audio and video functions on our site usually also use cookies, you should also read our general data protection declaration on cookies. You can find out more about the handling and storage of your data in the data protection declarations of the respective third-party providers.

Legal Basis

If you have agreed that your data can be processed and stored by integrated audio and video elements, this consent is the legal basis for data processing (Article 6 para. 1 lit. a GDPR). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed. However, we only use the integrated audio and video elements if you have given your consent.

Vimeo Privacy Policy

Vimeo Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details can be found below in this data protection declaration.
📅 Duration of storage: Data is generally stored as long as it is necessary for the purpose of the service
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is Vimeo?

We also use videos from Vimeo on our website. The video portal is operated by Vimeo LLC, 555 West 18th Street, New York, New York 10011, USA. With the help of a plug-in, we can show you interesting video material directly on our website. Certain data can be transferred from you to Vimeo. In this data protection declaration, we will show you what data is involved, why we use Vimeo and how you can manage or prevent your data and data transmission.

Vimeo is a video platform that was founded in 2004 and has been providing HD quality video streaming since 2007. Since 2015 it has also been possible to stream in 4k Ultra HD. The portal can be used free of charge, but paid content can also be published. Compared to the market leader YouTube, Vimeo prioritises high-quality content. On the one hand, the portal offers a lot of artistic content such as music videos and short films, and on the other hand, it also contains interesting documentation on a wide variety of topics.

Why do we use Vimeo on our website?

The aim of our website is to provide you with the best possible content. And as easily accessible as possible. Only when we have managed that are we satisfied with our service. The video service Vimeo helps us to achieve this goal. Vimeo offers us the opportunity to present you with high-quality content directly on our website. Instead of just giving you a link to an interesting video, you can watch the video right away with us. This expands our service and makes it easier for you to access interesting content. Thus, in addition to our texts and images, we also offer video content.

What data is stored on Vimeo?

When you visit a page on our website that has an embedded Vimeo video, your browser connects to the Vimeo servers. This results in a data transfer. This data is collected, stored and processed on the Vimeo servers. Regardless of whether you have a Vimeo account or not, Vimeo collects data about you. This includes your IP address, technical information about your browser type, your operating system or very basic device information. Furthermore, Vimeo stores information about which website you use the Vimeo service and what actions (web activities) you perform on our website. These web activities include, for example, session duration, bounce rate or which button you clicked on our website with the built-in Vimeo function. Vimeo can track and store these actions using cookies and similar technologies.

If you are logged in to Vimeo as a registered member, more data can usually be collected because more cookies may have already been set in your browser. In addition, your actions on our website are linked directly to your Vimeo account. To prevent this, you must log out of Vimeo while “surfing” on our website.

In the following we show you cookies that are set by Vimeo when you are on a website with an integrated Vimeo function. This list is not exhaustive and assumes you do not have a Vimeo account.

Name: player
Value: “”
Purpose: This cookie saves your settings before playing an embedded Vimeo video. This will bring you back to your preferred settings the next time you watch a Vimeo video.
Expiry date: after one year

Name: vuid
Value:pl1046149876.614422590312387269-4
Purpose: 
This cookie collects information about your actions on websites that have embedded a Vimeo video.
Expiration Date: 
after 2 years

Note: These two cookies are always set as soon as you are on a website with an embedded Vimeo video. If you watch the video and click on the button, for example to “share” or “like” the video, further cookies will be set. These are also third-party cookies such as  _ga or _gat_UA-76641-8 from Google Analytics or _fbp from Facebook. Exactly which cookies are set here depends on your interaction with the video.

The following list shows an excerpt of possible cookies that are set when you interact with the Vimeo video:

Name: _abexps
Value: %5B%5D
Purpose: This Vimeo cookie helps Vimeo to remember the settings you have made. This can be, for example, a preset language, a region or a user name. In general, the cookie stores data about how you use Vimeo.
Expiry date: after one year

Name: continuous_play_v3
Value: 1
Purpose: This cookie is a first-party cookie from Vimeo. The cookie collects information on how you use the Vimeo service. For example, the cookie saves when you pause and play a video again.
Expiry date: after one year

Name: _ga
Value: GA1.2.1522249635.1578401280312387269-7
Purpose: This cookie is a third-party cookie from Google. By default, analytics.js uses the _ga cookie to store the user ID. Basically, it is used to differentiate between website visitors.
Expiry date: after 2 years

Name: _gcl_au
Value: 1.1.770887836.1578401279312387269-3
Purpose: This third-party Google AdSense cookie is used to improve the effectiveness of advertisements on websites.
Expiry date: after 3 months

Name: _fbp
Value: fb.1.1578401280585.310434968
Purpose: This is a Facebook cookie. This cookie is used to display advertisements or advertising products from Facebook or other advertisers.
Expiry date: after 3 months

Vimeo uses this data, among other things, to improve its own service, to communicate with you and to set its own targeted advertising measures. Vimeo emphasizes on its website that only first-party cookies (i.e. cookies from Vimeo itself) are used for embedded videos as long as you do not interact with the video.

How long and where is the data stored?

Vimeo is headquartered in White Plains, New York State (USA). However, the services are offered worldwide. The company uses computer systems, databases and servers in the USA and also in other countries. Your data can therefore also be stored and processed on servers in America. The data remains stored at Vimeo until the company no longer has any economic reason for storing it. Then the data will be deleted or made anonymous.

How can I delete my data or prevent data storage?

You always have the possibility to manage cookies in your browser according to your wishes. For example, if you do not want Vimeo to set cookies and thus collect information about you, you can delete or disable cookies at any time in your browser settings. This works a bit differently depending on the browser. Please note that after deactivating/deleting cookies, various functions may no longer be fully available. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

If you are a registered Vimeo member, you can also manage the cookies used in the Vimeo settings.

Legal basis

If you have agreed that your data can be processed and stored by integrated Vimeo elements, this consent is the legal basis for data processing (Article 6 para. 1 lit. a GDPR). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed. However, we only use the integrated Vimeo elements if you have given your consent. Vimeo also sets cookies in your browser to save data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

Vimeo also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Vimeo uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Vimeo undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

For more information about Vimeo’s Standard Contractual Clauses, see https ://vimeo.com/privacy#international_data_transfers_and_certain_user_rights.

You can find out more about how Vimeo uses cookies at https://vimeo.com/cookie_policy, you can find information on data protection at Vimeo on https://vimeo.com/privacy read.

YouTube Privacy Policy

YouTube Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details can be found below in this data protection declaration.
📅 Duration of storage: Data is generally stored as long as it is necessary for the purpose of the service
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is YouTube?

We have embedded YouTube videos on our website. This allows us to present you with interesting videos directly on our site. YouTube is a video portal that has been a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you call up a page on our website that has an embedded YouTube video, your browser automatically connects to the YouTube or Google servers. Various data are transmitted (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in Europe.

In the following we would like to explain to you in more detail which data is processed, why we have integrated YouTube videos and how you can manage or delete your data.

On YouTube, users can view, rate, comment on and upload videos free of charge. Over the past few years, YouTube has become one of the most important social media channels worldwide. In order for us to be able to display videos on our website, YouTube provides a code snippet that we have included on our site.

Why do we use YouTube videos on our website?

YouTube is the video platform with the most visitors and the best content. We strive to offer you the best possible user experience on our website. And of course interesting videos should not be missing. With the help of our embedded videos, we provide you with additional helpful content in addition to our texts and images. In addition, our website can be found more easily on the Google search engine thanks to the embedded videos. Even if we place advertisements via Google Ads, thanks to the data collected, Google can really only show these advertisements to people who are interested in our offers.

What data is stored by YouTube?

As soon as you visit one of our pages that has a YouTube video embedded, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged into your YouTube account, YouTube can mostly use cookies to associate your interactions on our website with your profile. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution or your Internet provider. Other data can be contact details, any ratings, sharing content via social media or adding it to your favorites on YouTube.

If you are not signed into a Google account or a Youtube account, Google stores data with a unique identifier associated with your device, browser or app. For example, your preferred language setting is retained. But a lot of interaction data cannot be saved because fewer cookies are set.

In the following list we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a registered YouTube account. On the other hand, we show cookies that are set with a logged-in account. The list cannot claim to be complete because the user data always depends on the interactions on YouTube.

Name: YSC
Value: b9-CV6ojI5Y312387269-1
Purpose: This cookie registers a unique ID to store statistics of the video viewed.
Expiry date: after session ends

Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google uses PREF to get statistics on how you use YouTube videos on our website.
Expiry date: after 8 months

Name:GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track GPS location.
Expiry date: after 30 minutes

Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiry date: after 8 months

Other cookies that are set when you are logged in with your YouTube account:

Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7312387269-
Purpose: This cookie is used to create a profile of your interests. The data is used for personalized advertisements.
Expiry date: after 2 years

Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user’s consent to the use of various Google services. CONSENT is also used for security, to check users and protect user data from unauthorized attacks.
Expiry date: after 19 years

Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose: This cookie is used to create a profile of your interests. This data helps to display personalized advertising.
Expiry date: after 2 years

Name: LOGIN_INFO
Value: AFmmF2swRQIhALL6aL…
Purpose: Information about your login data is stored in this cookie.
Expiry date: after 2 years

Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose: This cookie works by uniquely identifying your browser and device. It is used to build a profile of your interests.
Expiry date: after 2 years

Name: SID
Value: oQfNKjAsI312387269-
Purpose: This cookie stores your Google account ID and your last login time in a digitally signed and encrypted form.
Expiry date: after 2 years

Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose: This cookie stores information on how you use the website and which advertisements you may have seen before visiting our site.
Expiry date: after 3 months

How long and where is the data stored?

The data that YouTube receives from you and processes is stored on the Google servers. Most of these servers are located in America. Under https:// www.google.com/about/datacenters/locations/?hl=de you can see exactly where the Google data centers are located. Your data is distributed on the servers. This means that the data can be called up more quickly and is better protected against manipulation.

Google stores the collected data for different lengths of time. You can delete some data at any time, others are automatically deleted after a limited period of time and others are stored by Google for a longer period of time. Some data (such as My Activity items, photos or documents, products) stored in your Google Account will remain stored until you delete it. Even if you’re not signed in to a Google account, you can delete some data associated with your device, browser, or app.

How can I delete my data or prevent data storage?

Basically, you can delete data in the Google account manually. With the automatic deletion of location and activity data introduced in 2019, information is stored for either 3 or 18 months and then deleted, depending on your decision.

Regardless of whether you have a Google account or not, you can configure your browser in such a way that Google cookies are deleted or deactivated. Depending on which browser you use, this works in different ways. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. So you can decide for each individual cookie whether you allow it or not.

Legal basis

If you have agreed that your data can be processed and stored by integrated YouTube elements, this consent is the legal basis for data processing (Article 6 para. 1 lit. a GDPR). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed. However, we only use the integrated YouTube elements if you have given your consent. YouTube also sets cookies in your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

YouTube also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

As the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there, YouTube uses standard contractual clauses approved by the EU Commission (= Article 46 Paragraphs 2 and 3 GDPR). These clauses oblige YouTube to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en.

Because YouTube is a subsidiary of Google, there is a common privacy policy. If you want to learn more about how your data is handled, we recommend the data protection declaration under https://policies.google.com/privacy?hl=en.

Videoconferencing & Streaming Introduction

Video conferencing & Streaming Privacy Policy Summary
👥 Affected: Users who use our video conferencing or  Use streaming tool
🤝 Purpose: communication and presentation of content
📓 Data processed: access statistics containing data such as name, address, contact details, email address, telephone number or your IP address. You can find more details on this with the video conference or  Streaming Tool.
📅 Storage duration: depends on the video conference or  Streaming Tool
⚖ ️ Legal bases: Article 6(1)(a) GDPR (consent), Article 6(1)(f) GDPR (legitimate interests), Article 6(1)(b) GDPR (contract)

What are video conferencing & Streaming?

We use software programs that enable us to hold video conferences, online meetings, webinars, display sharing and/or streaming. In a video conference or streaming, information is transmitted simultaneously via sound and moving images. With the help of such video conferencing or streaming tools, we can communicate quickly and easily with customers, business partners, clients and employees over the Internet. Of course, we pay attention to the given legal framework when selecting the service provider.

Basically, third parties can process data as soon as you interact with the software program. Third-party providers of video conferences or streaming solutions use your data and metadata for different purposes. The data helps, for example, to make the tool more secure and to improve the service. In most cases, the data may also be used for the third party’s own marketing purposes.

Why do we use video conferencing & Streaming on our website?

We want to communicate quickly, easily and securely with you, our customers and business partners, also digitally. This works best with video conferencing solutions that are very easy to use. Most of the tools also work directly in your browser and after just a few clicks you are in the middle of a video meeting. The tools also offer helpful additional features such as a chat and screen sharing function or the option to share content between meeting participants.

What data is processed?

If you take part in our video conference or a streaming session, your data will also be processed and stored on the servers of the respective service provider.

Exactly what data is stored depends on the solution used. Each provider stores and processes different and varying amounts of data. As a rule, however, your name, address, contact details such as your e-mail address or your telephone number and your IP address are stored by most providers. Information about the device you are using, usage data such as which websites you visit, when you visit a website or which buttons you click on can also be stored. Data shared within the video conference (photos, videos, texts) can also be saved.

Duration of data processing

We will inform you below about the duration of the data processing in connection with the service used, provided that we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. It may be that the provider stores your data according to their own specifications, over which we have no influence.

Right to object

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact the person responsible for the video conferencing or streaming tool used at any time. Contact details can be found either in our specific data protection declaration or on the website of the relevant provider.

Cookies that providers use for their functions can be deleted, deactivated or managed in your browser. Depending on which browser you use, this works in different ways. Please note, however, that not all functions may then work as usual.

Legal basis

If you have agreed that your data can be processed and stored by the video or streaming solution, this consent is the legal basis for data processing (Article 6 para. 1 lit. a GDPR). In addition, we can also offer a video conference as part of our services if this has been contractually agreed with you in advance (Article 6 Para. 1 lit. b DSGVO). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed, but only if you have at least given your consent. Most video or streaming solutions also set cookies on your browser to save data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

Information on special video conferencing and streaming solutions – if available – can be found in the following sections.

Microsoft Teams Privacy Policy

We use Microsoft Teams, a service for online meetings and video conferencing, on our website. Service provider is the American company Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.

Microsoft also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Microsoft uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Microsoft undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

For more information on Microsoft’s Standard Contractual Clauses, see https://learn.microsoft.com/en-us/compliance/regulatory/offering-eu-model-clauses

You can find out more about the data processed by using Microsoft in the data protection declaration on https://privacy.microsoft.com/de-de/privacystatement.

Skype Privacy Policy

We use Skype, a service for chat and video conferencing solutions, on our website. Service provider is the American company Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.

Microsoft also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Microsoft uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Microsoft undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

For more information on Microsoft’s Standard Contractual Clauses, see https://learn.microsoft.com/en-us/compliance/regulatory/offering-eu-model-clauses

You can find out more about the data processed by using Microsoft in the data protection declaration on https://privacy.microsoft.com/de-de/privacystatement.

TeamViewer Privacy Policy

We use TeamViewer, a service for web conferences and remote maintenance, on our website. Service provider is the German company TeamViewer Germany GmbH, Bahnhofsplatz 2, 73033 Göppingen, Germany.

You can find out more about the data processed through the use of TeamViewer in the privacy policy at https://www.teamviewer.com/en-us/gdpr//.

Zoom privacy policy

Zoom Privacy Statement Summary
👥 Affected: Users using Zoom
🤝 Purpose: an additional service for our website visitors
📓 Data processed: access statistics, which includes data such as name, address, contact details, email address, phone number or your IP address. More details can be found below in this data protection declaration
📅 Storage duration: Data is stored as long as Zoom needs it for the service purpose
⚖ ️ Legal bases: Article 6(1)(a) GDPR (consent), Article 6(1)(f) GDPR (legitimate interests), Article 6(1)(b) GDPR (contract)

What is Zoom?

We use the video conferencing tool Zoom from the American software company Zoom Video Communications for our website. The company headquarters are in San Jose, California, 55 Almaden Boulevard, 6th Floor, CA 95113. Thanks to “Zoom”, we can easily hold a video conference with customers, business partners, clients and employees without installing any software. In this data protection declaration, we go into more detail about the service and inform you about the most important aspects relevant to data protection.

Zoom is one of the world’s most popular video conferencing solutions. With the “Zoom Meetings” service, we can, for example, hold an online video conference with you, but also with employees or other users via a digital conference room. In this way, we can very easily get in touch digitally, exchange views on various topics, send text messages or even make phone calls. You can also use Zoom to share the screen, exchange files and use a whiteboard.

Why do we use zoom on our website?

It is important to us that we can communicate with you quickly and easily. And this is exactly what Zoom offers us. The software program also works directly via a browser. That means we can simply send you a link and start the video conference. Of course, additional functions such as screen sharing or exchanging files are also very practical.

What data does Zoom store?

If you use Zoom, data will also be collected from you to enable Zoom to provide its services. On the one hand, this is data that you consciously make available to the company. This includes, for example, your name, telephone number or your e-mail address. However, data is also automatically transmitted to Zoom and stored. This includes, for example, technical data from your browser or your IP address. Below we go into more detail about the data that Zoom can collect and store from you:

If you provide information such as your name, username, email address, or phone number, Zoom will store that information. Content that you upload while using Zoom is also saved. This includes, for example, files or chat logs.

In addition to the IP address mentioned above, the technical data that Zoom automatically saves also includes the MAC address, other device IDs, device type, which operating system you are using, which client you are using, camera type, microphone and speaker type. Your approximate location is also determined and saved. Furthermore, Zoom also stores information about how you use the service. For example, whether you are “zooming” via desktop or smartphone, whether you are using a phone call or VoIP, whether you are participating with or without video, or whether you are requesting a password. Zoom also records so-called metadata such as duration of the meeting/call, start and end of meeting participation, meeting name and chat status.

Zoom mentions in its own privacy policy that the company does not use advertising cookies or tracking technologies for its services. Only on their own marketing websites such as https://explore.zoom.us/docs/en/home.html these tracking methods are used. Zoom does not sell personal data and does not use it for advertising purposes.

How long and where is the data stored?

Zoom does not announce a specific time frame in this regard, but emphasizes that the data collected will be stored for as long as is necessary to provide the services or for its own purposes. The data will only be stored longer if this is required for legal reasons.

In principle, Zoom stores the collected data on American servers, but data can arrive at different data centers worldwide.

How can I delete my data or prevent data storage?

If you do not want data to be saved during the Zoom meeting, you must forego the meeting. However, you always have the right and the option to have all your personal data deleted. If you have a Zoom account, see https://support.zoom.us/hc/en-us/articles/201363243-How-Do-I-Delete-Terminate-My-Account instructions on how to your Delete account.

Please note that when using this tool, your data may also be stored and processed outside the EU. Most third countries (including the USA) are not considered secure under current European data protection law. Data may not simply be transferred to unsafe third countries, stored there and processed unless there are suitable guarantees (such as EU standard contractual clauses) between us and the non-European service provider.

Legal basis

If you have agreed that your data can be processed and stored by the video or streaming solution, this consent is the legal basis for data processing (Article 6 para. 1 lit. a GDPR). In addition, we can also offer a video conference as part of our services if this has been contractually agreed with you in advance (Article 6 Para. 1 lit. b DSGVO). In principle, your data will also be stored on the basis of our legitimate interest (Article 6 Para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners and processed, but only if you have at least given your consent.

Zoom also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Zoom uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. With these clauses, Zoom undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

We hope to have given you an overview of data processing by Zoom. Of course, it can always happen that the data protection guidelines of the company change. We therefore recommend that you also read Zoom’s data protection declaration at https://explore.zoom.us/de/privacy/?tid=312387269.

Assessment platforms introduction

Review Platforms Summary
👥 Affected: Visitors to the website or a rating platform
🤝 Purpose: Feedback on our products and/or services
📓 Processed data: IP address, email address, name, among others. More details can be found below or on the evaluation platforms used.
📅 Storage duration: depends on the respective platform
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests),

What are rating platforms?

You can rate our products or services on various rating platforms. We are participants on some of these platforms so that we can get feedback from you and thus optimize our offer. If you rate us via a rating platform, the data protection declaration and the general terms and conditions of the respective rating service apply. Very often you also have to register in order to submit a review. Rating technologies (widgets) can also be integrated into our website. By using such an integrated tool, data is also transmitted to the relevant provider, processed and stored.

Many of these integrated programs work on a similar principle. After you have ordered a product from us or used a service, you will be asked to submit a review by email or on the website. You will usually be redirected to a review page via a link, where you can quickly and easily create a review. Some rating systems also offer an interface to various social media channels to make the feedback available to several people.

Why do we use review platforms?

Rating platforms collect feedback and ratings about our offerings. Through your ratings, we quickly receive appropriate feedback and can improve our products and/or services much more efficiently. The ratings therefore help us on the one hand to optimize our offers and on the other hand they give you and all our future customers a good overview of the quality of our products and services.

What data is processed?

With your consent, we will transmit information about you and the services you have used to the appropriate review platform. We do this to ensure that you have actually used one of our services. Only then can you give real feedback. The transmitted data is only used to identify the user. Which data is exactly stored and processed depends of course on the providers used. Personal data such as IP address, e-mail address or your name are usually also made available to the rating platforms. Order information such as the order number of a purchased item will also be forwarded to the appropriate platform after you have submitted your review. If your e-mail address is transmitted, this is done so that the rating platform can send you an e-mail after purchasing a product. So that we can also integrate your review into our website, we also give the providers the information that you have accessed our site. The evaluation platform used is responsible for the personal data collected.

How long and where is the data stored?

You can find out more about the duration of data processing below in the relevant data protection declaration of the provider, provided that we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. Personal data that is mentioned in a rating is usually anonymized by employees of the platform used and is therefore only visible to company administrators. The data collected is stored on the providers’ servers and deleted from most providers after the end of the order.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Legal basis

If you have consented to the use of a rating platform, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit

We also have a legitimate interest in using an evaluation platform to optimize our online service. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use an evaluation platform if you have given your consent.

We hope we were able to give you the most important general information about the data processing of rating platforms. More information can be found below in the data protection texts or in the linked data protection declarations of the company.

Google Customer Reviews Privacy Policy

We also use the Google customer reviews platform for our website. The service provider is the American company Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services in Europe.

Google also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

The data processing conditions for Google advertising products (Google Ads Controller-Controller Data Protection Terms), which refer to the standard contractual clauses, can be found at https://business.safety.google/intl/en/adsprocessorterms/

You can find out more about the data processed by using Google in the data protection declaration on https://policies.google.com/privacy?hl=en.

Web design introduction

Web Design Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Improve user experience
📓 Processed data: Which data is processed depends heavily on the services used. Usually it is about IP address, technical data, language settings,  Browser version, screen resolution and browser name. More details can be found in the web design tools used.
📅 Storage duration: depends on the tools used
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is web design?

We use various tools on our website that serve our web design. Web design is not just about making our website look pretty, as is often assumed, but also about functionality and performance. But of course the right look of a website is also one of the major goals of professional web design. Web design is a part of media design and deals with the visual as well as the structural and functional design of a website. The aim is to improve your experience on our website with the help of web design. In web design jargon, one speaks of user experience (UX) and usability in this context. User experience is understood to mean all impressions and experiences that the website visitor experiences on a website. A sub-point of the user experience is usability. This is about the user-friendliness of a website. Above all, value is placed on the fact that content, subpages or products are clearly structured and that you can find what you are looking for quickly and easily. In order to offer you the best possible experience on our website, we also use so-called third-party web design tools. In this data protection declaration, all services that improve the design of our website fall under the category “web design”. This can be, for example, fonts, various plugins or other integrated web design functions.

Why do we use web design tools?

How you absorb information on a website depends very much on the structure, functionality and visual perception of the website. Therefore, a good and professional web design became more and more important for us. We are constantly working on improving our website and see this as an extended service for you as a website visitor. Furthermore, a beautiful and functioning website also has economic advantages for us. After all, you will only visit us and take advantage of our offers if you feel completely at ease.

What data is stored by web design tools?

When you visit our website, web design elements can be integrated into our pages, which can also process data. Which data is exactly depends on the tools used, of course. Below you can see exactly which tools we use for our website. For more information about data processing, we recommend that you also read the respective data protection declaration of the tools used. You can usually find out there which data is processed, whether cookies are used and how long the data is stored. Fonts such as Google Fonts also automatically transmit information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers.

Duration of data processing

How long data is processed is very individual and depends on the web design elements used. For example, when cookies are used, the retention period can be as little as a minute, but it can also be a few years. Please be smart about this. On the one hand, we recommend our general text section on cookies and the data protection declarations of the tools used. There you can usually find out exactly which cookies are used and what information is stored in them. For example, Google Font files are stored for one year. This is to improve the loading time of a website. In principle, data is only kept for as long as is necessary to provide the service. In the case of legal requirements, data can also be stored for longer.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. You can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser. However, among web design elements (typically fonts) there is also data that cannot be easily deleted. This is the case when data is automatically collected directly when a page is accessed and transmitted to a third party (e.g. Google). Then please contact the support of the respective provider. In the case of Google, you can reach support at https://support.google.com/?hl= en.

Legal basis

If you have consented to the use of web design tools, the legal basis for the relevant data processing is this consent. According to Article 6 Para. 1 lit. a GDPR (consent), this consent represents the legal basis for the processing of personal data, as it can occur when it is collected by web design tools. We also have a legitimate interest in web design to improve on our website. After all, only then can we provide you with a beautiful and professional web offer. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use web design tools if you have given your consent. We definitely want to emphasize that again.

Information on special web design tools – if available – can be found in the following sections.

Google Fonts Local Privacy Policy

On our website we use Google Fonts from Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European area. We have integrated the Google fonts locally, ie on our web server – not on Google’s servers. As a result, there is no connection to Google servers and therefore no data transmission or storage.

What are Google Fonts?

Google Fonts used to be called Google Web Fonts. This is an interactive directory of over 800 fonts that Google  provided free of charge. With Google Fonts, you could use fonts without uploading them to your own server. However, in order to prevent any transfer of information to Google servers in this regard, we have downloaded the fonts to our server. In this way, we act in accordance with data protection regulations and do not send any data to Google Fonts.

Google Translate Privacy Policy

This site uses the translation service Google Translate via an API. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

In order to use the functions of Google Translate, it is necessary to save your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.

Google Translate.com also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing. Google Translate.com sets a cookie named _googtrans to save the currently set translation language in the browser.

Google Translate.com uses standard contractual clauses approved by the EU Commission (= Art. 46 Para 2 and 3 GDPR). These clauses oblige Google Translate.com to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en.

The use of Google Translate is in the interest of easy accessibility and barrier-free access to our online offering for international visitors. This represents a legitimate interest within the meaning of Article 6 Para. 1 lit. f GDPR.

More information on handling user data can be found in Google’s data protection declaration: https://www.google.de/intl/en/policies/privacy/.

GTranslate

We use the free version of the Google Language Translator plugin from GTranslate Inc. This plugin could send page data to Google for translation purposes, at least to the provider’s translation portal. Since comments are disabled on our website, this only affects content on the pages themselves and not content from visitors. However, it cannot be ruled out that visitor IP addresses or browser data and other information will be recorded by the provider company. The company explains in the terms of use of the free version we use that GTranslate does not collect, store or transmit any personal data. In addition, the company states that the translations are based on Google Translate. A cookie called googtrans is set to save the selected language. Also, GTranslate Inc. sets a cookie called gt_auto_switch:1 for the automatic translation detection service. Incidentally, as the site operator, we have no influence whatsoever on the data processing by GTranslate Inc.
GTranslate Inc. Provider page: GTranslate Inc.,  Company Terms of Service.

Online map services introduction

Online Map Services Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Improve user experience
📓 Processed data: Which data is processed depends heavily on the services used. It is mostly IP address, location data, search objects and/or technical data. You can find more details on this under the respective tools used.
📅 Storage duration: depends on the tools used
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What are online map services?

We also use online map services for our website as an extended service. Google Maps is probably the service you are most familiar with, but there are other providers that specialize in creating digital maps. Such services make it possible to display locations, route maps or other geographical information directly via our website. Thanks to an integrated map service, you no longer have to leave our website, for example to view the route to a location. To ensure that the online map also works on our website, map sections are integrated using HTML code. The services can then display street maps, the earth’s surface, or aerial or satellite imagery. If you use the built-in map offer, data will also be transferred to the tool used and stored there. This data may also include personal data.

Why do we use online map services on our website?

Generally speaking, it is our concern to offer you a pleasant time on our website. And of course your time will only be pleasant if you can easily find your way around our website and find all the information you need quickly and easily. We therefore thought that an online card system could be a significant optimization of our service on the website. Without leaving our website, you can use the map system to easily view route descriptions, locations or points of interest. Of course, it is also super practical that you can see at a glance where our company headquarters are, so that you can find us quickly and safely. As you can see, there are just a lot of advantages and we clearly consider online map services on our website to be part of our customer service.

What data is stored by online map services?

When you open a page on our website that has an integrated online map function, personal data may be transmitted to the relevant service and stored there. This is usually your IP address, which can also be used to determine your approximate location. In addition to the IP address, data such as entered search terms and longitude and latitude coordinates are also stored. For example, if you enter an address for route planning, this data will also be saved. The data is not stored by us, but on the servers of the integrated tools. You can think of it like this: You may be on our website, but when you interact with a mapping service, that interaction is actually happening on their website. In order for the service to function properly, at least one cookie is usually set in your browser. For example, Google Maps also uses cookies to record user behavior and thus to optimize its own service and to be able to place personalized advertising. You can find out more about cookies in our “Cookies” section.

How long and where is the data stored?

Each online map service processes different user data. If we have further information, we will inform you about the duration of the data processing below in the corresponding sections on the individual tools. In principle, personal data is only kept for as long as is necessary to provide the service. Google Maps, for example, stores certain data for a specified period of time, but you must delete other data yourself. At Mapbox, for example, the IP address is kept for 30 days and then deleted. You see, each tool stores data for different lengths of time. We therefore recommend that you take a close look at the data protection declarations of the tools used.

The providers also use cookies to save data on your user behavior with the map service. You can find more general information about cookies in our “Cookies” section, but you can also find out which cookies can be used in the data protection texts of the individual providers. In most cases, however, this is only an exemplary list and is not complete.

Right to object

You always have the possibility and the right to access your personal data and also to object to the use and processing. You can also revoke the consent you have given us at any time. This is usually easiest to do with the cookie consent tool. However, there are other opt-out tools that you can use. You can also manage, delete or deactivate any cookies that are set by the providers used yourself with just a few mouse clicks. However, it may then happen that some functions of the service no longer work as usual. How you manage cookies in your browser also depends on the browser you use. In the “Cookies” section you will also find links to the instructions of the main browsers.

Legal basis

If you have consented to the use of an online map service, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit

We also have a legitimate interest in using an online map service to optimize our service on our website. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use an online map service if you have given your consent. We definitely want to have this recorded again at this point.

Information on special online map services – if available – can be found in the following sections.

Google Maps privacy policy

Google Maps Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as entered search terms, your IP address and also the latitude and longitude coordinates.
More details can be found below in this data protection declaration.
📅 Storage duration: depends on the stored data
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is Google Maps?

We use Google Maps from Google Inc. on our website. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services in Europe. With Google Maps we can show you locations better and thus adapt our service to your needs. By using Google Maps, data is transmitted to Google and stored on the Google servers. Here we want to go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent this.

Google Maps is an Internet map service provided by Google. With Google Maps, you can find the exact location of a city, attraction, lodging or business online using a PC, tablet or app. If companies are represented on Google My Business, additional information about the company is displayed in addition to the location. In order to show how to get there, map sections of a location can be integrated into a website using HTML code. Google Maps shows the earth’s surface as a street map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very precise representations are possible.

Why do we use Google Maps on our website?

All our efforts on this site aim to offer you a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information about various locations. You can see at a glance where we have our company headquarters. The route description always shows you the best or fastest way to us. You can get directions for routes by car, public transport, on foot or by bike. For us, providing Google Maps is part of our customer service.

What data is stored by Google Maps?

In order for Google Maps to be able to fully offer its service, the company must collect and store data from you. This includes, among other things, the search terms entered, your IP address and also the latitude and longitude coordinates. If you use the route planner function, the start address entered will also be saved. However, this data storage happens on the Google Maps website. We can only inform you about this, but have no influence. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide you with individual, personalized advertising.

The following cookie is set in your browser due to the integration of Google Maps:

Name: NID
Value: 188=h26c1Ktha7fCQTx8rXgLyATyITJ312387269-5
Purpose: NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with ads. So you always get tailor-made advertisements. The cookie contains a unique ID that Google uses to collect your personal settings for advertising purposes.
Expiry date: after 6 months

Note: We cannot guarantee the completeness of the data stored. Changes can never be ruled out, especially when using cookies. In order to identify the cookie NID, a separate test page was created, where only Google Maps was integrated.

How long and where is the data stored?

Google servers are located in data centers around the world. However, most of the servers are located in America. For this reason, your data is also increasingly stored in the USA. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/locations/?hl=en

Google distributes the data on different data carriers. As a result, the data can be called up more quickly and is better protected against any attempts at manipulation. Each data center also has special emergency programs. If, for example, there are problems with the Google hardware or a natural disaster paralyzes the servers, the data will almost certainly remain protected.

Google stores some data for a set period of time. For other data, Google only offers the option of manually deleting it. The company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 and 18 months respectively.

How can I delete my data or prevent data storage?

With the automatic deletion of location and activity data introduced in 2019, information on location determination and web/app activity is stored for either 3 or 18 months – depending on your decision – and then deleted. You can also manually delete this data from the history at any time via the Google account. If you want to completely prevent your location tracking, you need to pause the “Web and app activity” section in the Google account. Click “Data and Personalization” and then click the “Activity Settings” option. Here you can switch the activities on or off.

You can also deactivate, delete or manage individual cookies in your browser. Depending on which browser you use, this always works a little differently. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. So you can decide for each individual cookie whether you allow it or not.

Legal basis

If you have consented to the use of Google Maps, the legal basis for the corresponding data processing is this consent according to Article 6 Paragraph 1 lit.

We also have a legitimate interest in using Google Maps to optimize our online service. The corresponding legal basis for this is Article 6 Paragraph 1 lit. f GDPR (legitimate interests). However, we only use Google Maps if you have given your consent.

Google also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Article 46 Para. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

The Google Ads Data Processing Terms, which refer to the Standard Contractual Clauses, can be found at https://business.safety.google/intl/en/adsprocessorterms/.

If you want to learn more about data processing by Google, we recommend the company’s own data protection declaration at https://policies.google.com/privacy?hl=en.

OpenStreetMap Privacy Policy

OpenStreetMap Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as IP address, browser information, your operating system, content of the request, limited location and usage data
More details can be found below in this data protection declaration.
📅 Storage period: the IP address will be deleted after 180 days
⚖ ️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is OpenStreetMap?

We have included map sections from the online map tool “OpenStreetMap” on our website. This is a so-called open source mapping, which we can call up via an API (interface). This function is offered by OpenStreetMap Foundation, St John’s Innovation Centre, Cowley Road, Cambridge, CB4 0WS, United Kingdom. By using this map function, your IP address will be forwarded to OpenStreetMap. In this data protection declaration you will learn why we use functions of the OpenStreetMap tool, where which data is stored and how you can prevent this data storage.

The OpenStreetMap project was launched in 2004. The aim of the project is and was to create a free world map. Users collect data around the world, for example about buildings, forests, rivers and roads. Over the years, a comprehensive digital world map created by users themselves has emerged. Of course, the map is not complete, but has a lot of data in most regions.

Why do we use OpenStreetMap on our website?

Our website is primarily intended to be helpful to you. And from our point of view, this is always the case when information can be found quickly and easily. On the one hand, of course, it is about our services and products, on the other hand, other helpful information should also be available to you. That is why we also use the map service OpenStreetMap. For example, we can show you exactly how to find our company. The map will show you the best way to us and your journey will be child’s play.

What data is stored by OpenStreetMap?

If you visit one of our websites that offers OpenStreetMap, user data is transmitted to the service and stored there. OpenStreetMap collects information about your interactions with the digital map, your IP address, data about your browser, device type, operating system and the day and time you used the service. Tracking software is also used to record user interactions. The company specifies the “Piwik” analysis tool in its own data protection declaration.

The data collected is subsequently accessible to the relevant working groups of the OpenStreetMap Foundation. According to the company, personal information will not be shared with any other person or company unless required by law. The third-party provider Piwik saves your IP address, but in an abbreviated form.

The following cookie may be set on your browser when you interact with OpenStreetMap on our website:

Name: _osm_location
Value: 9.63312%7C52.41500%7C17%7CM
Purpose: The cookie is required to unlock the content of OpenStreetMap.
Expiry date: after 10 years

If you want to view the full screen map, you will be linked to the OpenStreetMap website. Among other things, the following cookies can be stored in your browser:

Name: _osm_totp_token
Value: 148253312387269-2
Purpose: This cookie is used to ensure the operation of the map section.
Expiry date: after one hour

Name: _osm_session
Value: 1d9bfa122e0259d5f6db4cb8ef653a1c
Purpose: With the help of cookies, session information (i.e. user behavior) can be saved.
Expiry date: after session ends

Name: _pk_id.1.cf09
Value: 4a5.1593684142.2.1593688396.1593688396312387269-9
Purpose: This cookie is set by Piwik to store and measure user data such as click behavior.
Expiry date: after one year

How long and where is the data stored?

The API servers, databases and auxiliary services servers are currently located in the United Kingdom (Great Britain and Northern Ireland) and the Netherlands. Your IP address and user information, which is stored in abbreviated form by the web analysis tool Piwik, will be deleted again after 180 days.

How can I delete my data or prevent data storage?

You have the right to access your personal data and object to its use and processing at any time. You can manage, delete or disable cookies that OpenStreetMap may set in your browser at any time. As a result, however, the service will no longer function to its full extent. Each browser manages, deletes or disables cookies a little differently. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

Legal basis

If you have consented to the use of OpenStreetMap, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit. a DSGVO (consent), this consent represents the legal basis for the processing of personal data, as it may occur when OpenStreetMap collects it .

We also have a legitimate interest in using OpenStreetMap to optimize our online service. The corresponding legal basis for this is Article 6 Paragraph 1 lit. f GDPR (legitimate interests). However, we only use OpenStreetMap if you have given your consent.

If you want to learn more about data processing by OpenStreetMap, we recommend the company’s privacy policy at https://wiki.osmfoundation.org/wiki/Privacy_Policy.

Explanation of terms

We always try to make our privacy policy as clear and understandable as possible. However, this is not always easy, especially when it comes to technical and legal issues. It often makes sense to use legal terms (such as personal data) or certain technical terms (such as cookies, IP address). But we don’t want to use them without explanation. Below you will find an alphabetical list of important terms used, which we may not have sufficiently addressed in the previous data protection declaration. If these terms were taken from the GDPR and they are definitions, we will also list the GDPR texts here and add our own explanations if necessary.

Supervisory Authority

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Supervisory Authority” means an independent governmental body established by a Member State in accordance with Article 51;

Explanation: “Supervisory authorities” are always state, independent institutions that are also authorized to give instructions in certain cases. They serve to carry out the so-called state supervision and are located in ministries, special departments or other authorities. For data protection in Austria there is an Austrian data protection authority, for Germany there is a separate one for each federal state Data Protection Authority.

Processor

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Processor” a natural or legal person, public authority, agency or other body that processes personal data on behalf of the controller;

Explanation: As a company and website owner, we are responsible for all data that we process from you. In addition to those responsible, there may also be so-called processors. This includes any company or person who processes personal data on our behalf. In addition to service providers such as tax consultants, processors can also be hosting or cloud providers, payment or newsletter providers or large companies such as Google or Microsoft.

Affected supervisory authority

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“supervisory authority concerned” a supervisory authority affected by the processing of personal data because

a)

the controller or processor is established on the territory of the Member State of that supervisory authority,

b)

this processing has or may have a significant impact on data subjects residing in the Member State of that supervisory authority, or

c)

a complaint has been lodged with this supervisory authority;

Explanation: In Germany, each federal state has its own supervisory authority for data protection. If your company headquarters (head office) is in Germany, the respective supervisory authority of the federal state is your contact person. In Austria there is only one supervisory authority for data protection.

for the whole country

 

Biometric data

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“biometric data” personal data obtained using special technical processes about the physical, physiological or behavioral characteristics of a natural person that enable or confirm the unique identification of this natural person, such as facial images or dactyloscopic data;

Explanation: These are biological properties that are described by biometric data and from which personal data can be obtained with the help of technical processes. These include DNA, fingerprints, the geometry of different parts of the body, body size, but also handwriting or the sound of a voice.

File system

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“file system” any structured collection of personal data that is accessible according to certain criteria, regardless of whether this collection is centralized, decentralized or organized according to functional or geographic aspects;< /em>

Explanation: Any organized storage of data on a computer’s disk is referred to as a “file system”. For example, if we store your name and e-mail address on a server for our newsletter, then this data is located in a so-called “file system”. One of the most important tasks of a “file system” is to quickly search and find specific data and, of course, to store the data securely.

Information society service

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“information society service” means a service as defined in point (1)(b) of Article 1 of Directive (EU) 2015/1535 of the European Parliament and of the Council (19);

Explanation: Basically, the term “information society” means a society based on information and communication technologies. As a website visitor in particular, you are familiar with all kinds of online services and most online services are classified as “information society services”. A classic example of this is an online transaction, such as buying goods over the Internet.

Third party

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Third Party” means a natural or legal person, public authority, agency or other body other than the data subject, controller, processor and persons working under the direct responsibility of the controller or the processor are authorized to process the personal data;

Explanation: The GDPR basically only explains what a “third party” is not. In practice, any “third party” who also has an interest in the personal data but does not belong to the persons, authorities or institutions mentioned above. For example, a parent company may act as a “third party”. In this case, the subsidiary is responsible and the parent company is the “third party”. However, this does not mean that the parent company may automatically view, collect or store the personal data of the subsidiary.

Restriction of processing

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Restriction of processing” the marking of stored personal data with the aim of restricting their future processing;

Explanation: It is part of your rights that you can ask processors at any time to restrict your personal data for further processing operations. For this purpose, special personal data such as your name, your date of birth or your address are marked in such a way that further processing is no longer possible. For example, you could restrict processing to the effect that your data may no longer be used for personalized advertising.

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Consent” of the data subject any voluntary, informed and unequivocal expression of will in the specific case in the form of a declaration or other clear affirmative action with which the data subject indicates that she consents to the processing of her personal data;

Explanation: Usually, such consent is given on websites via a cookie consent tool. I’m sure you know that. Whenever you visit a website for the first time, you will usually be asked via a banner whether you agree or consent to the data processing. You can usually also make individual settings and thus decide for yourself which data processing you allow and which not. If you do not give your consent, no personal data may be processed. In principle, consent can of course also be given in writing, i.e. not via a tool.

Recipient

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Recipient” a natural or legal person, public authority, agency or other body to which personal data is disclosed, whether a third party or not . However, authorities that may receive personal data in the context of a specific investigation mandate under Union or Member State law are not considered recipients; the processing of this data by said authorities is carried out in accordance with the applicable data protection regulations, according to the purposes of the processing;

Explanation: Any person or company that receives personal data is considered a recipient. We and our processors are therefore also so-called recipients. Only authorities that have an investigation mandate are not considered recipients.

Genetic Data

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“genetic data” personal data relating to the inherited or acquired genetic characteristics of a natural person, which provides unequivocal information about the physiology or health of that natural person and in particular from the analysis of a biological sample of the natural person concerned;

Explanation: With a certain amount of effort, people can be identified using genetic data. That is why genetic data also belongs to the category of personal data. Genetic data is obtained, for example, from blood or saliva samples.

Health data

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“health data” personal data relating to the physical or mental health of a natural person, including the provision of health care services, and which reveals information about the state of his health; em>

Explanation: Health data includes all stored information that relates to your own health. It is often data that is also noted in a patient file. This includes, for example, which medication you are using, X-rays, the entire medical history or, as a rule, the vaccination status.

Cross-border processing

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“cross-border processing”either

a)

a processing of personal data carried out in the course of the activities of establishments of a controller or processor in the Union in more than one Member State, where the controller or processor is established in more than one Member State, or

b)

a processing of personal data carried out in the course of the activities of a single establishment of a controller or processor in the Union, but which has or may have a significant impact on data subjects in more than one Member State;

Explanation: For example, if a company or other organization has branches in Spain and Croatia and personal data is processed in connection with the activities of the branches, these are a “cross-border processing” of personal data. Even if the data is only processed in one country (as in this example in Spain), but the effects for the data subject are also recognizable in another country, this is also referred to as “cross-border processing”.

Head office

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Head Office”

a)

in the case of a controller with establishments in more than one Member State, the place of its head office in the Union, unless the decisions regarding the purposes and means of the processing of personal data are made in another establishment of the controller in the Union and that Branch is authorized to have these decisions implemented; in this case, the branch making such decisions shall be deemed to be the main branch;

b)

in the case of a processor with establishments in more than one Member State, the location of its head office in the Union or, if the processor does not have a head office in the Union, the establishment of the processor in the Union where the processing activities are carried out in the context of the activities of a Establishment of a processor mainly take place insofar as the processor is subject to specific obligations under this regulation;

Explanation: For example, although Google is an American company that also processes data in the USA, its European headquarters are in Ireland (Google Ireland Limited, Gordon House, 4 Barrow Street Dublin, Ireland). From a legal point of view, Google Ireland Limited is therefore an independent company and is responsible for all Google products offered in the European Economic Area. In contrast to a main office, there are also branches, but these do not function as legally independent branches and are therefore to be distinguished from subsidiaries. A head office is always the place where a company (trading company) has its center of operations.

International organization

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“international organization” means an international body and its subordinate bodies, or any other body created by or on the basis of an agreement concluded between two or more countries.

Explanation: The best-known examples of international organizations are probably the European Union or the United Nations. In the GDPR, a distinction is made between third countries and international organizations in connection with data transfer. Within the EU, the data traffic of personal data does not pose a problem because all EU countries are bound by the provisions of the GDPR. On the other hand, data transfer to third countries or international organizations is subject to certain requirements.

Relevant and justified appeal

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“relevant and reasoned objection” an objection to a draft decision as to whether there has been a breach of this Regulation or whether measures are intended to be taken against the controller or processor in accordance with it Regulation, this objection clearly showing the extent of the risks posed by the draft decision in relation to the fundamental rights and freedoms of data subjects and, where appropriate, to the free movement of personal data in the Union;

Explanation: If certain measures that we as controllers or our processors take are not in line with the GDPR, you can raise a so-called “relevant and reasoned objection”. In doing so, you must explain the extent of the risks in relation to your fundamental rights and freedoms and possibly the free movement of your personal data in the EU.

Personal data

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Personal Information” any information relating to an identified or identifiable natural person (hereinafter “data subject”); an identifiable natural person is one who, directly or indirectly, in particular by association with an identifier such as a name, an identification number, location data, an online identifier or one or more special features, expresses the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person can be identified;

Explanation: Personal data is all data that can identify you as a person. This is usually data like:

  • Name
  • Address
  • Email address
  • postal address
  • phone number
  • Birthday
  • ID numbers such as social security number, tax identification number, ID card number or matriculation number
  • Bank details such as account number, credit information, account balances and much more.

According to the European Court of Justice (ECJ), your IP address is also considered personal data. IT experts can use your IP address to determine at least the approximate location of your device and subsequently you as the connection owner. Therefore, storing an IP address also requires a legal basis within the meaning of the GDPR. There are also so-called “special categories” of personal data, which are also particularly worthy of protection. These include:

  • racial and ethnic origin
  • political opinions
  • religious or ideological beliefs
  • union membership
  • genetic data such as data obtained from blood or saliva samples
  • biometric data (this is information about mental, physical or behavioral characteristics that can identify a person).
    Health Data
  • Sexual orientation or sex life data

Profiling

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“profiling” any type of automated processing of personal data consisting in using this personal data to obtain certain personal aspects relating to a natural person evaluate, in particular to analyze or predict aspects relating to work performance, economic situation, health, personal preferences, interests, reliability, behavior, whereabouts or relocation of this natural person;

Explanation: Profiling collects various pieces of information about a person in order to learn more about that person. On the web, profiling is often used for advertising purposes or for credit checks. For example, web and advertising analysis programs collect data about your behavior and your interests on a website. This results in a special user profile that can be used to target advertising to a specific target group.

 

Pseudonymization

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Pseudonymization” the processing of personal data in such a way that the personal data can no longer be assigned to a specific data subject without the use of additional information, provided that this additional information is stored separately and are subject to technical and organizational measures to ensure that the personal data are not assigned to an identified or identifiable natural person;

Explanation: Our privacy policy often refers to pseudonymised data. Pseudonymized data means that you can no longer be identified as a person unless other information is added. However, you should not confuse pseudonymisation with anonymisation. With the anonymization, there is no personal reference whatsoever, so that it can really only be reconstructed with a disproportionate amount of technical effort.

 

Company

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Enterprise” a natural and legal person engaged in economic activity, regardless of its legal form, including partnerships or associations regularly engaged in economic activity;

Explanation: For example, we are a company and we also carry out an economic activity through our website by offering and selling services and/or products. For every company there is a legal entity such as the GmbH or the AG as a formal feature.

Company group

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“group of companies” a group consisting of a controlling company and its dependent companies;

Explanation: One speaks of a “group of companies” when several companies unite, are legally and financially connected to each other, but there is still a central, superordinate company. For example, while Instagram, WhatsApp, Oculus VR or Facebook are mostly separate companies, they are all controlled by the parent company Meta Platforms, Inc.

Responsible

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Controller” the natural or legal person, public authority, agency or other body which, alone or jointly with others, decides on the purposes and means of the processing of personal data; if the purposes and means of this processing are specified by Union law or the law of the Member States, the person responsible or the specific criteria for his naming can be provided for by Union law or the law of the Member States;

Explanation: In our case, we are responsible for the processing of your personal data and consequently the “controller”. If we pass on collected data to other service providers for processing, these are “processors”. For this, an “order processing contract (AVV)” must be signed.

 

Processing

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Processing” any process carried out with or without the help of automated processes or any such series of processes in connection with personal data such as collection, recording, organization, ordering, storage, adaptation or modification, reading, querying, use , disclosure by transmission, distribution or any other form of making available, matching or linking, restriction, deletion or destruction;

Note: When we talk about processing in our privacy policy, we mean any type of data processing. As mentioned above in the original GDPR declaration, this includes not only the collection but also the storage and processing of data.

Binding internal data-privacy-rules

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Binding Corporate Rules” Personal data protection measures that a controller or processor established in the territory of a Member State undertakes to comply with in respect of a transfer or a category of transfer of personal data to a controller or processor of the same group of companies or the same group of companies pursuing a joint economic activity, in one or more third countries;

Explanation: You may have heard or read the term “Binding Corporate Rules” before. Because that is the term that mostly appears when it comes to binding internal data protection regulations. For companies (like Google, for example) that process data in third countries, it is advisable to have such an internal regulation, through which a company commits itself, so to speak, to complying with data protection regulations. This regulation regulates the handling of personal data that is transferred to third countries and also processed there.

Personal data breach

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Personal Data Breach” a breach of security leading, whether accidental or unlawful, to the destruction, loss, alteration, or unauthorized disclosure of or to the unauthorized access to personal data transmitted, stored or otherwise processed;

Explanation: For example, a “Personal Data Breach” can occur in the event of a data leak, i.e. a technical problem or a cyber attack. If the breach results in a risk to the rights and freedoms of individuals, the controller must immediately report the incident to the competent supervisory authority. In addition, the data subjects must also be informed if the violation poses a high risk to the rights and freedoms of natural persons.

Representative

Definition according to Article 4 of the GDPR

For the purposes of this regulation, the term:

“Representative” a natural or legal person established in the Union, appointed in writing by the controller or processor in accordance with Article 27 and the controller or processor in relation to their respective assumes obligations under this regulation;

Explanation: A “representative” can therefore be any person who has been appointed in writing by us (controller) or one of our service providers (processor). Non-EU companies that process EU citizens’ data must designate a representative within the EU. For example, if a web analytics provider is headquartered in the United States, they must appoint a “representative” within the European Union to represent the data processing obligations.

Data protection: Final words

Closing word

Congratulations! If you are reading these lines, you have really “fought” your way through our entire privacy policy, or at least scrolled down to here. As you can see from the scope of our data protection declaration, we do not take the protection of your personal data lightly.
It is important to us to inform you about the processing of personal data to the best of our knowledge and belief. In doing so, we not only want to tell you which data is processed, but also explain the reasons for using various software programs. As a rule, data protection declarations sound very technical and legal. However, since most of you are not web developers or lawyers, we wanted to take a different approach and explain the facts in simple and clear language. Of course, this is not always possible due to the subject matter. Therefore, the most important terms are explained in more detail at the end of the data protection declaration.
If you have any questions about data protection on our website, please do not hesitate to contact us or the responsible body. We wish you a nice time and hope to see you again soon on our website.

All texts are protected by copyright.

Source: Created with the Privacy Generator from AdSimple